Sparketing
Market ResearchIllinois, United States2-10 Employees
Sparketing is a data insights consultancy that applies a multidisciplinary approach to market research, consulting, and analytics. It supports a range of engagements, from audience segmentation to brand repositioning strategies. The firm combines quantitative, qualitative, social, and advanced analytics methods to develop and execute marketing research solutions. Based in Chicago, Illinois, in the Fulton Market District, Sparketing sits within the market research industry and maintains a startup culture. Its client base includes Fortune 500 companies seeking insights to inform strategic marketing decisions.