Insights

Global network Sparro joined Brainlabs in 2024, expanding into a global network of over 1,000 marketers across a dozen countries. Sales opportunity: partner or co-sell opportunities with Brainlabs network agencies to cross-sell breadth of digital services and geographic coverage.

High spend management Sparro manages over $250 million in annual advertising spend for more than 80 brands. Sales opportunity: upsell advanced media optimization, attribution, and analytics offerings to optimize large-scale budgets and demonstrate ROI.

Full funnel capabilities Capabilities span paid media, SEO, social, creative, affiliates, content production, and data science. Sales opportunity: bundle integrated cross-channel solutions and data science-driven insights to deliver end-to-end marketing transformations.

Awards and culture Awarded B&T Performance Agency of the Year and AdNews Digital Agency of the Year in 2024; Great Place to Work certifications through 2025. Sales opportunity: leverage brand credibility and strong employer positioning to win RFPs and attract enterprise clients seeking stable, award-winning partners.

Portfolio breadth Client roster includes Webjet, Estée Lauder, Under Armour, MYOB, NRMA, SIXT, and Ralph Lauren among others. Sales opportunity: credential-based outreach to similar mid-to-large brands in e-commerce, travel, retail, and financial services sectors seeking digital-first agency partners.

Sparro Tech Stack

Sparro uses 8 technology products and services including Hotjar, Canva, Power BI, and more. Explore Sparro's tech stack below.

Sparro's Email Address Formats

Sparro uses at least 1 format(s):
Sparro Email FormatsExamplePercentage
F.Last@sparro.com.auJ.Doe@sparro.com.au
85%
First.Last@sparro.com.auJohn.Doe@sparro.com.au
9%
FLast@sparro.com.auJDoe@sparro.com.au
4%
First@sparro.com.auJohn@sparro.com.au
2%

Frequently Asked Questions

What is Sparro's stock symbol?

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Sparro is a publicly traded company; the company's stock symbol is BLUESPARROWUSD.

What is Sparro's official website and social media links?

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Sparro's official website is sparro.com.au and has social profiles on LinkedIn.

How much revenue does Sparro generate?

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As of August 2026, Sparro's annual revenue is estimated to be $10M - $25M.

What is Sparro's SIC code NAICS code?

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Sparro's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Sparro have currently?

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As of August 2026, Sparro has approximately 116 employees across 4 continents, including OceaniaEuropeAsia. Key team members include Head Of Seo: M. S.Head Of People And Culture - Apac: C. P.Head Of Product: D. B.. Explore Sparro's employee directory with LeadIQ.

What industry does Sparro belong to?

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Sparro operates in the Advertising Services industry.

What technology does Sparro use?

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Sparro's tech stack includes HotjarCanvaPower BIFirebaseNetSuiteShopifyGoogle Cloudmonday.com.

What is Sparro's email format?

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Sparro's email format typically follows the pattern of F.Last@sparro.com.au. Find more Sparro email formats with LeadIQ.

When was Sparro founded?

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Sparro was founded in 2013.
Sparro logo

Sparro

Advertising ServicesNew South Wales, Australia51-200 Employees

Sparro is an independent digital-first advertising services agency based at 12 35 Tumbalong Boulevard, Sydney South, New South Wales 1235 Australia. It operates in the Advertising Services industry and provides a range of services including paid media, search engine optimization, social media, creative, affiliate partnerships, content production and data science. The company describes its team as comprising marketers, data scientists and creatives, and includes the Jack Nimble creative agency within its operations. Sparro was founded in 2013 by two brothers in Sydney and joined Brainlabs in January 2024, becoming part of a global network of more than 1,000 marketers across about a dozen countries. It manages over $250 million in annual advertising spend and serves a client list of more than 80 brands, including Webjet, Destination NSW, Estée Lauder Companies, Temple & Webster, catch.com.au and Under Armour.

Section iconCompany Overview

SIC Code
8742 - Management Consulting Services
Stock Symbol
BLUESPARROWUSD
NAICS Code
541613 - Marketing Consulting Services
Founded
2013
Employees
51-200

Section iconFunding & Financials

  • $10M - $25M

    Sparro's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    Sparro's revenue is estimated to be in the range of $10M - $25M

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