Mid-market focus Target mid-sized event staffing opportunities given their revenue in the $1M–$10M range and a small internal team, indicating potential needs for scalable staffing, temp labor management, and streamlined recruitment processes.

Technology stack Leverage their existing tech usage (Concrete CMS, analytics tools, Linux servers) to propose integrated staffing software, applicant tracking, or data-driven scheduling solutions that fit their current infrastructure.

Compliance ready Highlight opportunities around compliant staffing, credentialing, and risk management services, which are critical for event services and can reduce client liability and onboarding time.

Growth potential With fragmented competition among large agencies and a range of comparable peers, present value-led expansion packages, training, and vendor partnerships to help scale hiring for larger events or peak seasons.

Performance leverage Position measurable ROI through improved fill rates, faster onboarding, and reduced no-shows by offering performance-based staffing metrics, analytics dashboards, and on-site management support.