Insights

International Expansion Sport Zone has successfully expanded internationally, with stores in 6 different countries and a strategic partnership forming the 2nd largest retailer in the Iberian Peninsula. This global presence provides an opportunity for sales growth by penetrating new markets and reaching a wider customer base.

Diverse Product Portfolio Sport Zone offers a diverse range of over 300 brands, including both renowned and own brands, at competitive prices. With a focus on sports-inspired clothing and footwear, leveraging this extensive product portfolio can attract a variety of customers seeking affordable and quality outfits, presenting cross-selling opportunities.

Enhanced Customer Experience Sport Zone prioritizes providing customers with the best purchasing experience through adjustable store layouts, key sports segmentation, and visually attractive merchandising. Leveraging this focus on customer experience can enhance sales by increasing customer satisfaction and loyalty, leading to repeat purchases and positive word-of-mouth referrals.

Recent Acquisitions and Technology Integration The recent acquisition by Finish Line Inc and the implementation of tech solutions like Infor Nexus showcase Sport Zone's commitment to growth and innovation. Leveraging these acquisitions and technology integrations can open doors to new sales opportunities through enhanced offerings and operational efficiencies.

Market Positioning Strategy Sport Zone aims to be a key player in the sports retail market by offering a value proposition focused on affordable, sports-inspired outfits. By positioning itself as a brand that enables customers to mix & match outfits for various occasions, sales representatives can leverage this unique positioning to target customers looking for versatile and cost-effective sportswear.

Sport Zone Tech Stack

Sport Zone uses 8 technology products and services including Google Analytics, Google Analytics Enhanced eCommerce, Boomerang, and more. Explore Sport Zone's tech stack below.

  • Google Analytics
    Analytics
  • Google Analytics Enhanced eCommerce
    Analytics
  • Boomerang
    Javascript Libraries
  • Salesforce Service Cloud
    Live Chat
  • Bazaarvoice Reviews
    Online Review Management
  • Priority Hints
    Performance
  • Yoast SEO
    Search Engines
  • Facebook
    Widgets

Sport Zone's Email Address Formats

Sport Zone uses at least 2 format(s):
Sport Zone Email FormatsExamplePercentage
FirstLast@sportzone.ptJohnDoe@sportzone.pt
63%
First.Last@sportzone.ptJohn.Doe@sportzone.pt
22%
FirLast@sportzone.ptJohDoe@sportzone.pt
7%
First@sportzone.ptJohn@sportzone.pt
5%
FMLast@sportzone.ptJMDoe@sportzone.pt
2%
FirstLas@sportzone.ptJohnDoe@sportzone.pt
1%
FirstLast@sprintersports.comJohnDoe@sprintersports.com
100%

Frequently Asked Questions

Where is Sport Zone's headquarters located?

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Sport Zone's main headquarters is located at Avenida Dom Mendo edificio 2D - 4° piso Maia, Maia 4470-038 PT. The company has employees across 6 continents, including EuropeNorth AmericaSouth America.

What is Sport Zone's official website and social media links?

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Sport Zone's official website is sprintersports.com and has social profiles on LinkedIn.

How many employees does Sport Zone have currently?

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As of July 2024, Sport Zone has approximately 1K employees across 6 continents, including EuropeNorth AmericaSouth America. Key team members include Head Of Ecommerce & Omnichannel: J. S.Head Of Global Marketing, Product Development And Sourcing: M. P.C.E.O: B. S.. Explore Sport Zone's employee directory with LeadIQ.

What industry does Sport Zone belong to?

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Sport Zone operates in the Retail industry.

What technology does Sport Zone use?

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Sport Zone's tech stack includes Google AnalyticsGoogle Analytics Enhanced eCommerceBoomerangSalesforce Service CloudBazaarvoice ReviewsPriority HintsYoast SEOFacebook.

What is Sport Zone's email format?

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Sport Zone's email format typically follows the pattern of . Find more Sport Zone email formats with LeadIQ.
Sport Zone

Sport Zone

RetailMaia, Portugal1001-5000 Employees

OUR HISTORY:
Sport Zone is the largest sports retail company in Portugal, where it started its activity in 1997, launched by Sonae. Pursuing a growth strategy, it began an internationalization process in 2008, by opening the first store in Madrid, and by the year 2014 opened its first franchise store in Ceuta. 21 years latter it counts with more than 2.000 employes and 110 stores, most of them located in the best Shopping Centers, in 6 different countries. On January 2018, Sport Zone together with three other well known retail insignias - JD, Sprinter and Size? - formed Iberian Sports Retail Group (ISRG), the 2nd largest retailer in the Iberian Peninsula in the sports sector, with an estimated market share of +11%, reached by a store network of +300 stores and by a team of 6,000 people.

OUR STORES:
In its stores Sport Zone offers more than 300 brands from sports articles to athleisure, made up of renowned brands (Nike, Adidas, Reebok, Puma, NB, ...) and its own brands (Doone, Outpace, Team Quest), positioned at competitive price level, to give customers the opportunity to mix & match articles, adapting them to their lifestyle. Stores have adjustable layouts, clear key sports segmentation - focused on running, football and fitness – a team of sports experts, visually attractive merchandising and digitally dynamic communication, all focused in giving Clients the best purchasing experience.

OUR POSITIONING:
Sport Zone aims to be a player of reference in the markets where it operates, with a value proposition focused on sports-inspired clothing and footwear, and the most popular sports activities, offering the best portfolio of own and supplier brands that enable our clients to get affordable outfits through mix & match, making them feel good and look good on any occasion, on and off the field.

OUR MISSION:
Inspire and facilitate an active, healthy and happy life to our Customers and Coworkers.

OUR VALUES:
commitment l passion l success l excellence l trust

Section iconCompany Overview

Headquarters
Avenida Dom Mendo edificio 2D - 4° piso Maia, Maia 4470-038 PT
Employees
1001-5000

Section iconFunding & Financials

Section iconFunding & Financials

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