Growing Product Line With the recent launch of a hydration line and plans to introduce 40 new SKUs, Sports Research demonstrates an active pipeline of innovative products, presenting opportunities to offer supply chain solutions, ingredient sourcing, or technical support for new product development.

Health & Wellness Focus Sports Research's strong emphasis on research-backed, health-focused products positions them well for partnerships with ingredient suppliers, nutritional testing labs, and wellness tech companies that can enhance product efficacy and credibility.

Market Expansion Participation in industry events like Natural Products Expo West indicates a strategic effort to increase brand visibility and expand distribution channels, opening doors for sales collaborations with distributors, retailers, and e-commerce platforms.

Digital Engagement Utilizing multiple digital tools and a modern e-commerce tech stack signifies an investment in online sales channels, providing an opportunity to support or enhance their digital marketing, analytics, and customer engagement strategies.

Potential Compliance Needs Past legal issues related to false advertising and labeling highlight a potential need for compliance consulting, third-party testing, or regulatory expertise to help strengthen product claims and maintain consumer trust.