Insights

Retail Expansion Onnit has demonstrated distribution through a major retailer; pursue additional mass and specialty retailers, pharmacy chains, and gym/fitness retailers with bundled offerings combining Alpha BRAIN, pre-workout, and functional fitness gear to drive cross-category sales.

Corporate Wellness Target enterprise and sports organizations with performance-focused wellness programs; offer integrated bundles of supplements, pre-workout formulas, training equipment, and expert insights from medical practitioners to support cognitive and physical performance.

Analytics Partnerships Leverage existing analytics and marketing tech to enable data driven partnerships with retailers and distributors; propose joint marketing analytics, attribution modeling, and ad spend optimization services to improve campaign performance for partner channels.

Ingredient Partnerships Continue and expand collaborations with ingredient suppliers to develop co-branded or white-label formulas and pre-workouts; open opportunities with gym chains and retailers for exclusive product lines.

Loyalty Personalization Maximize retention and cross-sell through loyalty and personalized campaigns; propose subscription options and member-only bundles across supplements, foods, and gear, aligned with an omnichannel marketing approach.

ONNIT Tech Stack

ONNIT uses 8 technology products and services including Criteo, The Trade Desk, Nielsen, and more. Explore ONNIT's tech stack below.

  • Criteo
    Advertising
  • The Trade Desk
    Advertising
  • Nielsen
    Analytics
  • Anaplan
    Corporate Performance Management
  • Amazon ALB
    Load Balancers
  • LoyaltyLion
    Loyalty And Gamification
  • HubSpot
    Marketing Automation
  • Miro
    Team Collaboration

ONNIT's Email Address Formats

ONNIT uses at least 1 format(s):
ONNIT Email FormatsExamplePercentage
FLast@onnit.comJDoe@onnit.com
50%
First@onnit.comJohn@onnit.com
32%
First.Last@onnit.comJohn.Doe@onnit.com
11%
Last@onnit.comDoe@onnit.com
7%

Frequently Asked Questions

What is ONNIT's phone number?

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You can contact ONNIT's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is ONNIT's official website and social media links?

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ONNIT's official website is onnit.com and has social profiles on LinkedIn.

What is ONNIT's SIC code NAICS code?

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ONNIT's SIC code is 4899 - Communications Services, Not Elsewhere Classified NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does ONNIT have currently?

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As of July 2026, ONNIT has approximately 126 employees across 3 continents, including North AmericaEuropeAfrica. Key team members include Owner: K. V.Owner: D. M. O.Owner: K. V.. Explore ONNIT's employee directory with LeadIQ.

What industry does ONNIT belong to?

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ONNIT operates in the Wellness and Fitness Services industry.

What technology does ONNIT use?

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ONNIT's tech stack includes CriteoThe Trade DeskNielsenAnaplanAmazon ALBLoyaltyLionHubSpotMiro.

What is ONNIT's email format?

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ONNIT's email format typically follows the pattern of FLast@onnit.com. Find more ONNIT email formats with LeadIQ.
ONNIT logo

ONNIT

Wellness and Fitness ServicesTexas, United States51-200 Employees

Onnit is a wellness and fitness company based in Austin, Texas, founded in 2010 by Aubrey Marcus. It pursues peak performance through a blend of naturally derived nutritional supplements, functional foods, and training equipment, developed with input from professional athletes and medical practitioners. Its flagship Alpha BRAIN nootropic is designed to support brain function, complemented by additional formulas aimed at mood, endurance, immune health, and testosterone. The company targets health-conscious individuals and athletes seeking cognitive and physical performance improvements. In late 2023, Onnit announced a partnership with the Forecasting Research Institute, a concrete example of its ongoing collaborations beyond core products.

Section iconCompany Overview

Phone number
Website
onnit.com
SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
71394 - Fitness and Recreational Sports Centers
Employees
51-200

Section iconFunding & Financials

  • $100M$250M

    ONNIT's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    ONNIT's revenue is estimated to be in the range of $100M$250M

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