Diversified Service Offering Standard Digital Imaging stands out by providing comprehensive digital marketing and multimedia services, such as animation, video production, and online solutions, indicating potential for cross-selling digital marketing tools alongside traditional printing services.

Digital Transformation Focus With its recent recognition as a full-service digital marketing agency, the company is actively expanding beyond standard printing into digital channels, opening opportunities to offer integrated print and digital marketing solutions to clients.

Target Market Expansion Launching an online show for Kenyans in the diaspora demonstrates the company's interest in niche markets and culturally targeted content, which can be leveraged to develop specialized print or digital campaigns for ethnically-focused organizations.

Technology Integration Utilizing robust tech stacks like Microsoft 365 and various web development tools suggests readiness to adopt new digital and cloud-based solutions, providing opportunities to offer managed IT or digital workflow enhancements to business clients.

Customer-Centric Approach A commitment to customer service and a trained professional staff positions Standard Digital Imaging as a trusted partner, enabling sales teams to emphasize personalized solutions and full-service reprographic and digital marketing offerings to attract client loyalty and upsell potential.