Global scale Starcom operates at a global scale with 100 offices and 5001-10000 employees, presenting opportunities to manage large multinational campaigns and unify media strategies across regions for enterprise brands.

Top-tier clients A roster including Bank of America, Best Buy, McDonald's, Samsung, Visa and Novartis indicates access to high-spend advertisers seeking integrated planning, data-driven targeting, and cross-channel execution.

Data and tech Emphasis on data and technology use, with tech stack elements like The Trade Desk, Teads, Adobe Creative Suite and Firebase suggests opportunities to pitch advanced programmatic, performance marketing, and measurement solutions that augment existing capabilities.

Industry leadership With an 80-year pedigree in communications planning and media leadership, Starcom can be approached for large-scale transformation initiatives, data governance projects, and modernized media operating models for global brands.

Growth potential Revenue scale and strategic partnerships imply potential cross-sell of specialized services such as analytics, creative, and brand strategy packages to current customers and expansion into underserved regions or verticals.