Cloud modernization STRATUM specializes in cloud computing to reduce IT operational burden, presenting a sales angle to offer assessments, migrations, and optimization services to clients looking to migrate to or optimize cloud environments.

SMB focus With a small team size (2-10 employees) and revenue in the low to mid millions, STRATUM targets cost-effective cloud and IT services for small to medium businesses, presenting opportunities for scalable managed services and ongoing optimization contracts.

Tech stack leverage The use of common web and analytics technologies (Bootstrap, jQuery, Google Analytics, SEO tools) suggests potential for digital marketing enhancements, website optimization, and analytics-driven IT enhancements for clients seeking modern web and performance improvements.

Growth and partnerships STRATUM’s emphasis on Assessments, Migration Capabilities, Management Operations, and Optimization indicates opportunities to cross-sell governance, security, and automated cloud management services to organizations undergoing digital transformation.

Competitive positioning As a smaller firm in a market with large IT services players, STRATUM can win deals by offering nimble, cost-effective cloud enablement and tailored engagements, appealing to mid-market firms seeking personalized attention and faster time-to-value.