SUBTA (Subscription Trade Association)

Think TanksMichigan, United States2-10 Employees

SUBTA, the Subscription Trade Association, operates as a think tank and network for the direct-to-consumer subscription industry. Based in Troy, Michigan, the organization provides a library of news, knowledge, and resources alongside connections and experiences aimed at helping subscription businesses grow and improve the customer experience. Its membership spans six subscription categories, including Subscription Box, Subscribe & Save, Membership, Media and Publication, Digital Software, and Streaming, and it collaborates with suppliers to support industry growth through exclusive discounts and meaningful industry connections. The group positions itself as a resource and facilitator for leaders in one of the industry’s fastest-growing areas, offering access to a database, network, and various resources to accelerate development. Recent activity includes leadership updates within SUBTA Studios and continued engagement with industry partners to support subscription-focused ventures.</string> } } { } } { } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } }} } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } }} } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } } }}

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