Midmarket Focus Target mid-sized care providers in Morgantown and comparable markets where Sundale operates, positioning solutions that scale for 51-200 employees and modest revenue in the $10M-$25M range.

Care Operations Highlight opportunities to optimize patient care workflows, regulatory compliance, and staffing efficiency through integrated EHR/operational software given the hospital and health care focus.

Tech Modernization Leverage Sundale’s existing tech stack to propose complementary tools that enhance productivity, data analytics, and digital engagement without major overhauls.

Competitive Benchmarking Position value by comparing to peers with larger footprints, showcasing ROI in cost containment, staffing optimization, and resident experience improvements to gain share in a crowded market.

Growth Readiness Explore partnerships or solutions that support scalable growth, potential expansions, or facility upgrades aligned with the company’s mid-to-large provider peers in the sector.