Direct to Consumer Growth Leverage the existing Shopify storefront to expand direct to consumer online sales of locally sourced meats, explore subscription options, and regional delivery to broaden revenue while reinforcing community ties.

Wholesale Partnerships Target local restaurants, co-ops, and specialty grocers with a strong emphasis on local supply to establish steady wholesale channels and potential private label opportunities that capitalize on Sunnyside's local livestock link.

Operations Enablement As a small team, utilize outsourced fulfillment, inventory management, and ecommerce integrations to scale order volume, improve accuracy, and reduce manual processes on Shopify.

Marketing Optimization Build on current Google Analytics usage to optimize digital marketing efforts, improve SEO and content strategy, and measure customer lifetime value and campaign performance to guide budget and messaging.

Sustainability Edge Position Sunnyside's health and environmental focus as a differentiator to retailers and consumers, highlighting local sourcing and responsible practices in sales pitches and partner prospecting.