Insights

Growth capital Sunrise targets emerging wellness brands with proof of concept and $10–$20 million in revenue, presenting opportunities to discuss growth funding, strategic partnerships, and operational acceleration services.

Active portfolio Past investments include Coolhaus, Cali’flour Foods, Kodiak Cakes, and Eatcoolhaus, indicating a track record of scaling diverse food and lifestyle brands—prospects could be contacted about co-investment, advisory services, or follow-on funding.

Founder-led Led by Steve Hughes and supported by Trilantic North America, Sunrise combines private equity backing with hands-on expertise, suggesting opportunities for strategic collaboration, board-level consulting, and capital-efficient growth plans.

Regional focus Based in Boulder, Colorado with a emphasis on healthy, active and sustainable living, there is potential to approach regional wellness brands seeking local market insights, regional expansion capital, and co-marketing initiatives.

Growth-ready Revenue range and prior exits imply readiness for scale; conversations could center on accelerated go-to-market, product innovation, distribution expansion, and data-driven performance marketing to reach broader millennial audiences.

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Sunrise Strategic Partners Tech Stack

Sunrise Strategic Partners uses 8 technology products and services including Squarespace, WordPress, CookieYes, and more. Explore Sunrise Strategic Partners's tech stack below.

Media & News

Sunrise Strategic Partners's Email Address Formats

Sunrise Strategic Partners uses at least 2 email formats:
Sunrise Strategic Partners Email FormatsExamplePercentage
First@sunrisestrategicpartners.comJohn@sunrisestrategicpartners.com
93%
Last@sunrisestrategicpartners.comDoe@sunrisestrategicpartners.com
7%

Frequently Asked Questions

What is Sunrise Strategic Partners's official website and social media links?

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Sunrise Strategic Partners's official website is sunrisestrategicpartners.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Sunrise Strategic Partners generate?

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As of August 2026, Sunrise Strategic Partners's annual revenue is estimated to be $1M - $10M.

What is Sunrise Strategic Partners's NAICS code?

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Sunrise Strategic Partners's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Sunrise Strategic Partners have currently?

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As of August 2026, Sunrise Strategic Partners has approximately 5 employees across 1 continents, including North America. Key team members include Principal: N. M. Explore Sunrise Strategic Partners's employee directory with LeadIQ.

What industry does Sunrise Strategic Partners belong to?

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Sunrise Strategic Partners operates in the Wellness and Fitness Services industry.

What technology does Sunrise Strategic Partners use?

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Sunrise Strategic Partners's tech stack includes Squarespace, WordPress, CookieYes, Google Workspace, Really Simple Discovery, WP Engine, Vimeo and Understrap.

What is Sunrise Strategic Partners's email format?

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Sunrise Strategic Partners's email format typically follows the pattern of First@sunrisestrategicpartners.com. Find more Sunrise Strategic Partners email formats with LeadIQ.

When was Sunrise Strategic Partners founded?

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Sunrise Strategic Partners was founded in 2016.
Sunrise Strategic Partners logo

Sunrise Strategic Partners

Wellness and Fitness ServicesColorado, United States2-10 Employees

Sunrise Strategic Partners, LLC is a Boulder, Colorado-based firm operating in the wellness and fitness services sector. It provides growth capital and strategic guidance to emerging brands in the healthy, active, and sustainable living space that have demonstrated proof of concept and revenues in the range of roughly $10–20 million. The company supports portfolio brands by adding strategic value and guidance on tactical priorities to aid growth. Sunrise was founded by Steve Hughes, cofounder of Boulder Brands, together with Trilantic North America. The firm has a small team of 2–10 employees and has historically invested in or partnered with natural-products brands such as Cali'flour Foods, Eatcoolhaus, Kodiak Cakes, and Coolhaus (the latter was later sold to The Urgent Company in 2021).

Section iconCompany Overview

NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2016
Employees
2-10

Section iconFunding & Financials

  • $1M - $10M

    Sunrise Strategic Partners's revenue is estimated to be in the range of $1M - $10M

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