Inclusive Activewear Superfit Hero offers the world's most inclusive premium plus size activewear, catering to sizes L-7XL (12-42). This inclusivity in sizing resonates with customers seeking comfortable and stylish workout attire that fits their body shape, presenting a key sales opportunity to tap into a growing market segment that values body positivity and diversity.
Strategic Partnerships By forming partnerships with major retailers like Kohl's, Superfit Hero has expanded its reach and visibility, showcasing its collections in 100 stores nationally. Leveraging such partnerships, sales professionals can explore collaborative opportunities to feature Superfit Hero's activewear in more retail outlets, capitalizing on the trend towards size-inclusive fashion.
High Revenue Potential With an estimated revenue ranging from $100 million to $1 billion, Superfit Hero demonstrates strong financial health and scalability. This high revenue potential presents an attractive sales opportunity for business development professionals to pitch bulk orders and exclusive deals, tapping into a successful brand that addresses a gap in the activewear market.
Award Recognition Being recognized as a top 10 finalist in the Barclay's Small Biz Big Wins contest showcases Superfit Hero's industry recognition and success. Sales professionals can leverage this accolade as a testimonial of the brand's quality and appeal, enhancing their sales pitches by highlighting the brand's competitive edge and validation within the industry.
Market Differentiation Superfit Hero stands out by celebrating bodies often overlooked in the fitness and fashion industries. This unique selling point of promoting body positivity and acceptance provides a compelling narrative for sales development representatives to emphasize when engaging with potential clients, highlighting how Superfit Hero's mission aligns with the values of modern consumers.