Insights

Strong Investment Growth SuperOrdinary has recently secured a substantial Series B funding of $58 million, which demonstrates strong investor confidence and provides the company with significant resources to expand its market reach and develop new product lines, making it a promising partner for brands seeking rapid growth opportunities.

Expanding Beauty Market The company's strategic partnerships with high-profile brands such as The Honest Company and its expansion into the Chinese beauty market indicate a growing demand for clean, innovative skincare and cosmetics, presenting opportunities for businesses to align with a fast-evolving global beauty industry.

Acquisition and Innovation The acquisition of FanFixApp and collaborations with digital content creators highlight SuperOrdinary's focus on creator economy-driven growth and digital engagement. This creates potential avenues for brands to leverage influencer partnerships and innovative content strategies for increased consumer engagement.

Global Expansion Focus With locations in New York, Los Angeles, and Shanghai, and active partnerships across Asia and North America, SuperOrdinary’s international footprint affords sales teams opportunities to explore cross-border branding and distribution collaborations in diverse and high-growth markets.

Tech-Driven Strategy Utilizing platforms like Shopify, YouTube, and Tailwind CSS, SuperOrdinary emphasizes a technology-savvy approach to social commerce and digital marketing, enabling brands to enhance online presence and capitalize on social selling trends in rapidly expanding digital landscapes.

SuperOrdinary Tech Stack

SuperOrdinary uses 8 technology products and services including Open Graph, WordPress, Shopify, and more. Explore SuperOrdinary's tech stack below.

  • Open Graph
    Content Management System
  • WordPress
    Content Management System
  • Shopify
    E-commerce
  • jQuery
    Javascript Libraries
  • Google Sheets
    Office Suites
  • Tailwind CSS
    UI Frameworks
  • Material Design Lite
    UI Frameworks
  • YouTube
    Video Players

Media & News

SuperOrdinary's Email Address Formats

SuperOrdinary uses at least 1 format(s):
SuperOrdinary Email FormatsExamplePercentage
FirstLast@superordinary.coJohnDoe@superordinary.co
55%
First.Last@superordinary.coJohn.Doe@superordinary.co
41%
First-Last@superordinary.coJohn-Doe@superordinary.co
3%
First@superordinary.coJohn@superordinary.co
1%

Frequently Asked Questions

What is SuperOrdinary's official website and social media links?

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SuperOrdinary's official website is superordinary.co and has social profiles on LinkedInCrunchbase.

What is SuperOrdinary's NAICS code?

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SuperOrdinary's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does SuperOrdinary have currently?

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As of December 2025, SuperOrdinary has approximately 501 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Coo: D. T.Chief Operating Officer: R. G.Chief Brand & Communications Officer: A. F. R.. Explore SuperOrdinary's employee directory with LeadIQ.

What industry does SuperOrdinary belong to?

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SuperOrdinary operates in the Technology, Information and Internet industry.

What technology does SuperOrdinary use?

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SuperOrdinary's tech stack includes Open GraphWordPressShopifyjQueryGoogle SheetsTailwind CSSMaterial Design LiteYouTube.

What is SuperOrdinary's email format?

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SuperOrdinary's email format typically follows the pattern of FirstLast@superordinary.co. Find more SuperOrdinary email formats with LeadIQ.

How much funding has SuperOrdinary raised to date?

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As of December 2025, SuperOrdinary has raised $58M in funding. The last funding round occurred on Oct 05, 2023 for $58M.

When was SuperOrdinary founded?

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SuperOrdinary was founded in 2018.

SuperOrdinary

Technology, Information and InternetNew York, United States501-1000 Employees

SUPERORDINARY IS THE PREMIER PARTNER FOR TODAY’S MOST DYNAMIC CONSUMER BRANDS. WE SPECIALIZE IN DRIVING DISCOVERY, EXPANSION, AND ACCELERATED GROWTH IN THE EVER-EVOLVING LANDSCAPE OF SOCIAL COMMERCE.

Section iconCompany Overview

NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2018
Employees
501-1000

Section iconFunding & Financials

  • $58M

    SuperOrdinary has raised a total of $58M of funding over 4 rounds. Their latest funding round was raised on Oct 05, 2023 in the amount of $58M.

  • $25M$50M

    SuperOrdinary's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $58M

    SuperOrdinary has raised a total of $58M of funding over 4 rounds. Their latest funding round was raised on Oct 05, 2023 in the amount of $58M.

  • $25M$50M

    SuperOrdinary's revenue is estimated to be in the range of $25M$50M

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