Strategic Partnerships SuperOrdinary has recently secured significant funding and established partnerships with key players in the beauty and lifestyle industry, such as Puig, The Honest Company, and FanFixApp, Inc. These partnerships open doors for potential cross-selling opportunities and market expansion.

Diversified Product Portfolio With a focus on beauty and lifestyle brands, SuperOrdinary's portfolio includes skincare, cosmetics, supplements, and more. This diversified product range presents a wide array of sales opportunities across different consumer segments and markets.

Global Market Expansion SuperOrdinary's recent entry into the Chinese market through partnerships with Honest Company and collaborations with leading beauty distributors indicates a strategic focus on global expansion. This international presence creates new avenues for sales growth and market penetration.

Tech-Driven Approach Utilizing a tech stack that includes jQuery, CSS, and Nginx, SuperOrdinary showcases a commitment to leveraging technology for driving discovery and growth in the social commerce landscape. This tech-driven approach can facilitate innovative sales strategies and customer engagement.

Strong Financial Standing With a valuation exceeding $800 million and a recent funding of $58 million in Series B, SuperOrdinary demonstrates financial stability and growth potential. This financial strength provides a solid foundation for pursuing new sales initiatives and investment in sales expansion.