Insights

Rapid Market Growth SuperOrdinary’s recent $58 million Series B funding and a valuation exceeding $800 million highlight its strong growth trajectory in social commerce and beauty markets, offering opportunities to partner with emerging brands seeking accelerated expansion.

Strategic Brand Partnerships Collaborations with globally recognized brands like The Honest Company and GNC, along with partnerships with industry publications, position SuperOrdinary as a key intermediary for brands looking to enter or expand within the Chinese and Asian markets.

Acquisition and Innovation The acquisition of FanFixApp Inc. indicates SuperOrdinary’s interest in creator economy platforms and content-driven marketing, providing avenues for sales teams to collaborate on influencer and content marketing campaigns targeting Gen Z consumers.

Sustainable Market Focus Its emphasis on high-performing, clean, and effective skincare and cosmetics aligns with shifting consumer preferences, presenting sales opportunities in eco-conscious and premium beauty segments.

Technology Stack Compatibility Utilizing platforms like Shopify, WordPress, and Google Sheets suggests compatibility with diverse e-commerce and digital marketing strategies, facilitating the onboarding of technology-driven brands and innovative digital sales initiatives.

SuperOrdinary Tech Stack

SuperOrdinary uses 8 technology products and services including Open Graph, WordPress, Shopify, and more. Explore SuperOrdinary's tech stack below.

  • Open Graph
    Content Management System
  • WordPress
    Content Management System
  • Shopify
    E-commerce
  • jQuery
    Javascript Libraries
  • Google Sheets
    Office Suites
  • Tailwind CSS
    UI Frameworks
  • Material Design Lite
    UI Frameworks
  • YouTube
    Video Players

Media & News

SuperOrdinary's Email Address Formats

SuperOrdinary uses at least 1 format(s):
SuperOrdinary Email FormatsExamplePercentage
FirstLast@superordinary.coJohnDoe@superordinary.co
56%
First.Last@superordinary.coJohn.Doe@superordinary.co
40%
First-Last@superordinary.coJohn-Doe@superordinary.co
3%
First@superordinary.coJohn@superordinary.co
1%

Frequently Asked Questions

Where is SuperOrdinary's headquarters located?

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SuperOrdinary's main headquarters is located at New York, New York United States. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is SuperOrdinary's official website and social media links?

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SuperOrdinary's official website is superordinary.co and has social profiles on LinkedInCrunchbase.

What is SuperOrdinary's NAICS code?

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SuperOrdinary's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does SuperOrdinary have currently?

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As of February 2026, SuperOrdinary has approximately 118 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Coo: D. T.Chief Operating Officer: R. G.Chief Brand & Communications Officer: A. F. R.. Explore SuperOrdinary's employee directory with LeadIQ.

What industry does SuperOrdinary belong to?

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SuperOrdinary operates in the Technology, Information and Internet industry.

What technology does SuperOrdinary use?

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SuperOrdinary's tech stack includes Open GraphWordPressShopifyjQueryGoogle SheetsTailwind CSSMaterial Design LiteYouTube.

What is SuperOrdinary's email format?

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SuperOrdinary's email format typically follows the pattern of FirstLast@superordinary.co. Find more SuperOrdinary email formats with LeadIQ.

How much funding has SuperOrdinary raised to date?

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As of February 2026, SuperOrdinary has raised $58M in funding. The last funding round occurred on Oct 05, 2023 for $58M.

When was SuperOrdinary founded?

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SuperOrdinary was founded in 2018.

SuperOrdinary

Technology, Information and InternetNew York, United States51-200 Employees

SUPERORDINARY IS THE PREMIER PARTNER FOR TODAY’S MOST DYNAMIC CONSUMER BRANDS. WE SPECIALIZE IN DRIVING DISCOVERY, EXPANSION, AND ACCELERATED GROWTH IN THE EVER-EVOLVING LANDSCAPE OF SOCIAL COMMERCE.

Section iconCompany Overview

Headquarters
New York, New York United States
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2018
Employees
51-200

Section iconFunding & Financials

  • $58M

    SuperOrdinary has raised a total of $58M of funding over 4 rounds. Their latest funding round was raised on Oct 05, 2023 in the amount of $58M.

  • $100M$250M

    SuperOrdinary's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $58M

    SuperOrdinary has raised a total of $58M of funding over 4 rounds. Their latest funding round was raised on Oct 05, 2023 in the amount of $58M.

  • $100M$250M

    SuperOrdinary's revenue is estimated to be in the range of $100M$250M

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