Insights

Luxury Expansion Bluemercury recently launched Victoria Beckham Beauty and Anastasia Beverly Hills product lines, showcasing a commitment to luxury brands and curated offerings. This expansion presents an opportunity for collaboration or cross-promotion with these prestigious beauty labels.

New Locations With the opening of a new store in The Village, Oklahoma, Bluemercury continues to expand its physical footprint, signifying potential partnerships with local businesses and influencers in the region to drive sales and brand visibility.

Exclusive Partnerships Through partnerships like the one with WooWooCanada, Bluemercury enhances its product range with new, innovative brands. Sales teams can capitalize on the exclusivity of these partnerships to attract customers seeking unique products.

Product Line Extension The launch of the Cerulean 6° line featuring bath, body, candles, and home fragrances demonstrates Bluemercury's ability to diversify its offerings. Sales representatives can leverage this expanded product line to upsell and cross-sell to existing and new clients.

Store Format Innovation Innovating with a new store format in Connecticut showcases Bluemercury's adaptability and potential for experimentation. Sales development reps can explore new marketing strategies and localized campaigns tailored to unique store layouts to boost sales performance.

Similar companies to Bluemercury

Bluemercury Tech Stack

Bluemercury uses 8 technology products and services including Microsoft Advertising, Google Conversion Tracking, Rakuten, and more. Explore Bluemercury's tech stack below.

Microsoft Advertising
Advertising
Google Conversion Tracking
Advertising Networks
Rakuten
Affiliate Advertising Networks
yepnope.js
Javascript Frameworks
Mustache
Javascript Frameworks
Choices
Javascript Libraries
jQuery
Javascript Libraries
Bazaarvoice Reviews
Online Review Management

Media & News

Bluemercury's Email Address Formats

Bluemercury uses at least 1 format(s):

Bluemercury Email Formats	Example	Percentage
FLast@bluemercury.com	JDoe@bluemercury.com	91%
First.Last@bluemercury.com	John.Doe@bluemercury.com	7%
FirstLast@bluemercury.com	JohnDoe@bluemercury.com	2%

Frequently Asked Questions

Where is Bluemercury's headquarters located?

Bluemercury's main headquarters is located at 28-07 Jackson Avenue Long Island City, New York 11101 US. The company has employees across 5 continents, including North AmericaAfricaEurope.

What is Bluemercury's phone number?

You can contact Bluemercury's main corporate office by phone at

+1-800-355-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Bluemercury's official website and social media links?

Bluemercury's official website is bluemercury.com and has social profiles on LinkedIn.

How much revenue does Bluemercury generate?

As of January 2025, Bluemercury's annual revenue reached $750M.

What is Bluemercury's SIC code NAICS code?

Bluemercury's SIC code is 5999 - Miscellaneous Retail Stores, Not Elsewhere Classified NAICS code is 541613 - Marketing Consulting Services.

How many employees does Bluemercury have currently?

As of January 2025, Bluemercury has approximately 1K employees across 5 continents, including North AmericaAfricaEurope. Key team members include Chief Executive Officer: M. B.Chief Executive Officer: C. C.Head Of Retail Stores: J. C. B.. Explore Bluemercury's employee directory with LeadIQ.

What industry does Bluemercury belong to?

Bluemercury operates in the Retail industry.

What technology does Bluemercury use?

Bluemercury's tech stack includes Microsoft AdvertisingGoogle Conversion TrackingRakutenyepnope.jsMustacheChoicesjQueryBazaarvoice Reviews.

What is Bluemercury's email format?

Bluemercury's email format typically follows the pattern of . Find more Bluemercury email formats with LeadIQ.

When was Bluemercury founded?

Bluemercury was founded in 1999.

Bluemercury

RetailNew York , United States1001-5000 Employees

With locations in coveted neighborhoods across the country, Bluemercury pioneered a client-first service model that emphasizes hyper-personalized, high-quality beauty interactions. The leading luxury beauty destination and Macy’s, Inc. nameplate offers a highly curated and premium product assortment across a range of beauty categories. Bluemercury helps people discover their unique self by shining a light on what makes them wonderfully distinctive. As Bluemercury continues to evolve, it remains committed to its exceptional customer service origins and embraces its purpose to be the ultimate specialist in the beauty of its clients. For more information, please visit www.bluemercury.com.