Luxury Art Toys Trend Superplastic is a leader in luxury art toys, music, and fashion, offering unique collaborations at the intersection of digital and physical realms. Leveraging this trend can open up opportunities for sales partnerships with boutique toy stores, art galleries, and high-end retailers.
Celebrity Collaboration Power The collaborations of Superplastic with big names like Gucci, Fortnite, and The Weeknd indicate a strong influence and brand presence in the entertainment industry. Exploiting this celebrity collaboration power can lead to potential sales opportunities by partnering with celebrity-endorsed events, fashion brands, and music festivals.
Meta-Loyalty Models Innovation Being an early adopter of meta-loyalty models and NFT collections like 'SUPERGUCCI' with Gucci, Superplastic showcases innovation in the digital space. This innovation presents sales potential in exploring partnerships with tech-savvy companies, blockchain platforms, and digital art marketplaces.
Expansion in Fashion Industry With partnerships expanding in the fashion industry, such as collaborations with Tommy Hilfiger and launch of Ghost Kidz rap duo, Superplastic is making inroads into new markets. Capitalizing on this expansion can unlock sales opportunities by engaging with clothing brands, streetwear retailers, and music labels.
Influencer Marketing Reach Superplastic manages a roster of synthetic artists and influencers, amplifying its reach through social media and strategic partnerships. Leveraging this influencer marketing reach can generate sales prospects by targeting influencer-led marketing campaigns, social media promotions, and brand collaborations.