Insights

Luxury Art Toys Trend Superplastic is a leader in luxury art toys, music, and fashion, offering unique collaborations at the intersection of digital and physical realms. Leveraging this trend can open up opportunities for sales partnerships with boutique toy stores, art galleries, and high-end retailers.

Celebrity Collaboration Power The collaborations of Superplastic with big names like Gucci, Fortnite, and The Weeknd indicate a strong influence and brand presence in the entertainment industry. Exploiting this celebrity collaboration power can lead to potential sales opportunities by partnering with celebrity-endorsed events, fashion brands, and music festivals.

Meta-Loyalty Models Innovation Being an early adopter of meta-loyalty models and NFT collections like 'SUPERGUCCI' with Gucci, Superplastic showcases innovation in the digital space. This innovation presents sales potential in exploring partnerships with tech-savvy companies, blockchain platforms, and digital art marketplaces.

Expansion in Fashion Industry With partnerships expanding in the fashion industry, such as collaborations with Tommy Hilfiger and launch of Ghost Kidz rap duo, Superplastic is making inroads into new markets. Capitalizing on this expansion can unlock sales opportunities by engaging with clothing brands, streetwear retailers, and music labels.

Influencer Marketing Reach Superplastic manages a roster of synthetic artists and influencers, amplifying its reach through social media and strategic partnerships. Leveraging this influencer marketing reach can generate sales prospects by targeting influencer-led marketing campaigns, social media promotions, and brand collaborations.

SUPERPLASTIC® Tech Stack

SUPERPLASTIC® uses 8 technology products and services including jsDelivr, Google Font API, Modernizr, and more. Explore SUPERPLASTIC®'s tech stack below.

  • jsDelivr
    Content Delivery Network
  • Google Font API
    Font Scripts
  • Modernizr
    Javascript Libraries
  • Rockerbox
    Marketing Automation
  • Klaviyo
    Marketing Automation
  • Attentive
    Personalization
  • Google Tag Manager
    Tag Management
  • Facebook
    Widgets

Media & News

SUPERPLASTIC®'s Email Address Formats

SUPERPLASTIC® uses at least 1 format(s):
SUPERPLASTIC® Email FormatsExamplePercentage
First@superplastic.coJohn@superplastic.co
43%
Last@superplastic.coDoe@superplastic.co
7%
First@superplastic.coJohn@superplastic.co
43%
Last@superplastic.coDoe@superplastic.co
7%

Frequently Asked Questions

Where is SUPERPLASTIC®'s headquarters located?

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SUPERPLASTIC®'s main headquarters is located at 757 S Alameda St Suite 430 Los Angeles, California 90021 US. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is SUPERPLASTIC®'s official website and social media links?

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SUPERPLASTIC®'s official website is superplastic.co and has social profiles on LinkedIn.

How much revenue does SUPERPLASTIC® generate?

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As of August 2024, SUPERPLASTIC®'s annual revenue reached $15M.

What is SUPERPLASTIC®'s NAICS code?

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SUPERPLASTIC®'s NAICS code is 71 - Arts, Entertainment, and Recreation.

How many employees does SUPERPLASTIC® have currently?

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As of August 2024, SUPERPLASTIC® has approximately 51 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: J. V. D.Chief Strategy Officer (cso): Z. S.Chief Product Officer: R. S.. Explore SUPERPLASTIC®'s employee directory with LeadIQ.

What industry does SUPERPLASTIC® belong to?

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SUPERPLASTIC® operates in the Entertainment Providers industry.

What technology does SUPERPLASTIC® use?

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SUPERPLASTIC®'s tech stack includes jsDelivrGoogle Font APIModernizrRockerboxKlaviyoAttentiveGoogle Tag ManagerFacebook.

What is SUPERPLASTIC®'s email format?

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SUPERPLASTIC®'s email format typically follows the pattern of . Find more SUPERPLASTIC® email formats with LeadIQ.

How much funding has SUPERPLASTIC® raised to date?

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As of August 2024, SUPERPLASTIC® has raised $20M in funding. The last funding round occurred on Feb 15, 2023 for $20M.

When was SUPERPLASTIC® founded?

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SUPERPLASTIC® was founded in 2018.
SUPERPLASTIC®

SUPERPLASTIC®

Entertainment ProvidersCalifornia, United States51-200 Employees

Superplastic is a global entertainment brand that creates and manages a roster of world famous synthetic artists and influencers. Our influencers and toys are often seen and experienced through social media and partnerships from Gucci to Fortnite and beyond. Superplastic is the leader in luxury art toys, music, fashion, and Web3, with countless collaborations and experiences positioned at the intersection of digital and physical realms.

Superplastic was created by artist and entrepreneur Paul Budnitz (Kidrobot, Ello, Budnitz Bicycles). A bunch of other brilliant people of all colors, shapes, and sizes also work here. We’re located in Burlington, Vermont because it’s awesome.

Section iconCompany Overview

Headquarters
757 S Alameda St Suite 430 Los Angeles, California 90021 US
NAICS Code
71 - Arts, Entertainment, and Recreation
Founded
2018
Employees
51-200

Section iconFunding & Financials

  • $20M

    SUPERPLASTIC® has raised a total of $20M of funding over 11 rounds. Their latest funding round was raised on Feb 15, 2023 in the amount of $20M.

  • $10M$50M

    SUPERPLASTIC®'s revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $20M

    SUPERPLASTIC® has raised a total of $20M of funding over 11 rounds. Their latest funding round was raised on Feb 15, 2023 in the amount of $20M.

  • $10M$50M

    SUPERPLASTIC®'s revenue is in the range of $10M$50M

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