Expanding Retail Footprint With a nation-wide team of field representatives and services available in every store across the U.S. Trax Retail demonstrates significant reach and capacity to support large-scale retail merchandising, creating opportunities to partner with major consumer packaged goods brands seeking comprehensive shelf coverage.

Strong Technology Adoption Trax Retail's notable use of advanced AI and AR technologies, including their recent AI impact award and AR-powered on-device IR, positions them as an innovative leader in retail solutions, making them attractive to brands interested in cutting-edge digital transformation tools.

Strategic Industry Focus Their focus on CPG companies and recent collaborations with clients like Cathay Pacific and SIA Engineering indicate potential for expanding into other industries requiring digital solutions, notably within transportation, logistics, and maintenance sectors.

Robust Funding and Revenue With a substantial funding amount of nearly $2 billion and revenues estimated between $250 million and $500 million, Trax Retail has a solid financial foundation, enabling aggressive growth strategies and partnership development with enterprise clients looking for scale and reliability.

Leadership and Talent Growth Recent key hires such as a Vice President of People and high-profile executive transitions highlight a focus on talent and organizational development, presenting sales opportunities to engage with HR and executive teams for strategic partnerships and enterprise solutions.