Insights

Expanding Brand Portfolio Swansway Motor Group represents nine different vehicle brands including premium labels like Audi, Jaguar, Land Rover, and innovative segments with BYD, indicating a diverse inventory that appeals to a broad customer base and presents cross-selling opportunities.

Strong Market Engagement Recent partnerships with brands such as Jaecoo and Omoda as well as collaborations with CUPRA and TyreSafe demonstrate Swansway's proactive approach in engaging with new automotive markets and boosting franchise visibility, providing avenues to attract customers interested in emerging electric and luxury vehicles.

Digital Presence & Technology The use of advanced tools like TrackJS, Crazy Egg, and New Relic suggests a focus on optimizing online engagement and customer experience, creating opportunities to leverage digital marketing and targeted campaigns to generate leads and improve sales conversions.

Recent Recognition & Promotions Achievements such as Volkswagen’s accolade at the Autotrader Awards and internal promotions highlight a motivated sales and service team, which can be leveraged to attract customers seeking high-quality service and reputable brands, while also building confidence in prospects considering dealership visits.

Accessible Customer Engagement Swansway's focus on community initiatives like road safety campaigns and promotional events indicates a strong local presence and customer engagement strategy, presenting opportunities for personalized outreach and loyalty-building activities that can increase repeat business and referrals.

Swansway Motor Group Tech Stack

Swansway Motor Group uses 8 technology products and services including TrackJS, TikTok Pixel, Crazy Egg, and more. Explore Swansway Motor Group's tech stack below.

  • TrackJS
    Analytics
  • TikTok Pixel
    Analytics
  • Crazy Egg
    Analytics
  • CookieScript
    Cookie Compliance
  • Dell
    IT Infrastructure
  • Moment.js
    Javascript Libraries
  • Microsoft
    Miscellaneous
  • New Relic
    Real User Monitoring

Media & News

Swansway Motor Group's Email Address Formats

Swansway Motor Group uses at least 1 format(s):
Swansway Motor Group Email FormatsExamplePercentage
First.Last@swanswaygarages.comJohn.Doe@swanswaygarages.com
57%
F.Last@swanswaygarages.comJ.Doe@swanswaygarages.com
42%
First.Middle@swanswaygarages.comJohn.Michael@swanswaygarages.com
1%

Frequently Asked Questions

What is Swansway Motor Group's phone number?

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You can contact Swansway Motor Group's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Swansway Motor Group's official website and social media links?

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Swansway Motor Group's official website is swanswaygarages.com and has social profiles on LinkedIn.

What is Swansway Motor Group's NAICS code?

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Swansway Motor Group's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Swansway Motor Group have currently?

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As of December 2025, Swansway Motor Group has approximately 1K employees across 2 continents, including EuropeAsia. Key team members include Head Of Business: S. B.Head Of Business: J. M.Head Of Business Volkswagen Van Centre Lancashire: G. H.. Explore Swansway Motor Group's employee directory with LeadIQ.

What industry does Swansway Motor Group belong to?

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Swansway Motor Group operates in the Motor Vehicle Manufacturing industry.

What technology does Swansway Motor Group use?

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Swansway Motor Group's tech stack includes TrackJSTikTok PixelCrazy EggCookieScriptDellMoment.jsMicrosoftNew Relic.

What is Swansway Motor Group's email format?

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Swansway Motor Group's email format typically follows the pattern of First.Last@swanswaygarages.com. Find more Swansway Motor Group email formats with LeadIQ.

When was Swansway Motor Group founded?

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Swansway Motor Group was founded in 2003.

Swansway Motor Group

Motor Vehicle ManufacturingEngland, United Kingdom1001-5000 Employees

Swansway Motor Group is a family owned and run business, our roots in the motor trade stretch back to 1967 when Michael Smyth was one of the first Toyota franchisees in the UK. That business grew to become the RRG Group, which Michael sold in 2000; Swansway was born in 2003, and has gone from strength to strength under the guidance of Michael and his sons David, Peter and John.

We currently operate 30 dealerships, representing 9 different brands; Audi, Honda, Jaguar, Land Rover, Peugeot, SEAT, BYD, Volkswagen and Volkswagen Commercial Vehicles. In addition we also run a state-of-the-art Bodyshop in Crewe, Cheshire as well as our 5 Motor Match sites. 

As an employer we always look for a great, positive, enthusiastic, attitude, over experience or qualifications. To learn more about our search and to apply for any of our vacancies, just visit the careers section of our website www.swanswaygarages.com/careers/

Section iconCompany Overview

Phone number
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
2003
Employees
1001-5000

Section iconFunding & Financials

  • $10M$25M

    Swansway Motor Group's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Swansway Motor Group's revenue is estimated to be in the range of $10M$25M

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