Tail Light • Bouncie
Software DevelopmentTexas, United States11-50 Employees
Tail Light • Bouncie develops GPS vehicle tracking and a connected vehicle mobile application, offering visibility into vehicle data for users. The company is based in Dallas, Texas, and traces its automotive technology roots to Tail Light, which has provided technology solutions in the automotive industry since 1998. Bouncie launched in 2017 as part of the software development work in this space. The organization is a small to mid-sized firm focused on vehicle connectivity and tracking solutions. Its offerings target the automotive sector, providing tools to monitor and manage vehicles through data and connectivity. In 2022, J.D. Power announced the acquisition of Tail Light’s finance and insurance menu and reporting software business, a notable development in the company’s history.