Insights

Sports Rights levers TalkSPORT is the world’s largest sports radio network and a premier Premier League broadcaster with expanded GameDay coverage and international language offerings, presenting high-value opportunities to align brands with premier sports properties and live rights.

Audience scale With an audience exceeding 3 million across talkSPORT and talkSPORT 2, plus multi-language international reach, there are broad monetization avenues for advertisers seeking mass reach, targeted sports demographics, and cross-channel sponsorships.

Content expansion Recent executive appointments in podcasting and ongoing exclusive audio-visual programming signal a growth in premium content and sponsorship-friendly formats ideal for brand integrations, branded podcasts, and sponsor-led series.

Strategic partnerships Active and recent partnerships with clubs, events, and brands (Olympics coverage, Toolstation, 7days Performance) indicate fertile ground for exclusive sponsorships, experiential campaigns, and promotions tied to live events and competitions.

Monetization potential Revenue guidance places TalkSPORT in a mid-market range with substantial brand-advertiser interest in sports media; opportunities exist in premium live rights packages, targeted programming sponsorships, and performance-based advertising across radio, online, and app platforms.

Similar companies to talkSPORT

talkSPORT Tech Stack

talkSPORT uses 8 technology products and services including Snowplow, Canva, Amazon Web Services, and more. Explore talkSPORT's tech stack below.

Media & News

talkSPORT's Email Address Formats

talkSPORT uses at least 5 email formats:
talkSPORT Email FormatsExamplePercentage
First.Last@talksport.co.ukJohn.Doe@talksport.co.uk
92%
FLast@talksport.co.ukJDoe@talksport.co.uk
6%
FirstMiddleLast@talksport.co.ukJohnMichaelDoe@talksport.co.uk
1%
Last@talksport.co.ukDoe@talksport.co.uk
1%
First.Last@talksport.comJohn.Doe@talksport.com
100%

Frequently Asked Questions

What is talkSPORT's official website and social media links?

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talkSPORT's official website is talksport.com and has social profiles on LinkedIn.

How much revenue does talkSPORT generate?

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As of October 2026, talkSPORT's annual revenue is estimated to be $10M - $25M.

What is talkSPORT's NAICS code?

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talkSPORT's NAICS code is 515 - Broadcasting (except Internet).

How many employees does talkSPORT have currently?

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As of October 2026, talkSPORT has approximately 391 employees across 4 continents, including Europe, North America and Asia. Key team members include Chief Football Commentator: S. M., Head Of Emerging Content: M. W. and Head Of Business Development: J. R. Explore talkSPORT's employee directory with LeadIQ.

What industry does talkSPORT belong to?

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talkSPORT operates in the Broadcast Media Production and Distribution industry.

What technology does talkSPORT use?

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talkSPORT's tech stack includes Snowplow, Canva, Amazon Web Services, Drupal, WordPress, Figma, Agentforce and Tealium.

What is talkSPORT's email format?

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talkSPORT's email format typically follows the pattern of First.Last@talksport.co.uk. Find more talkSPORT email formats with LeadIQ.

When was talkSPORT founded?

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talkSPORT was founded in 1995.
talkSPORT logo

talkSPORT

Broadcast Media Production and DistributionEngland, United Kingdom201-500 Employees

TalkSPORT is a London-based broadcaster in the sports media sector, operating the main sports radio network and its sister channel talkSPORT 2. It serves as the global audio partner of the Premier League and holds official rights to major competitions including the Premier League, the FA Cup, England internationals, and the EFL Cup, with past coverage of the FIFA World Cup. 

The company also runs an international arm that delivers content in five languages—English, Spanish, Mandarin, Arabic, and Swahili—to reach audiences worldwide. Together, talkSPORT and talkSPORT 2 provide extensive live sports coverage through rights partnerships across rugby union and league, tennis, golf, La Liga, and an exclusive Premier League fixture on Saturdays as part of GameDay. In January 2026, Abi Paterson was appointed Head of Podcasts to develop exclusive additional audio-visual programming.

Section iconCompany Overview

NAICS Code
515 - Broadcasting (except Internet)
Founded
1995
Employees
201-500

Section iconFunding & Financials

  • $10M - $25M

    talkSPORT's revenue is estimated to be in the range of $10M - $25M

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