Large venue potential Capacity and flexibility to host events from small meetings to large conventions; opportunity to upsell long-term venue partnerships, annual trade shows, and multi-day packages.

Downtown access appeal Strategic location in a vibrant downtown area with nearby hotels and attractions; potential to bundle accommodations, local experiences, and transportation options for event organizers.

Exhibitor services upside On-site exhibitor service team and smooth load-in/load-out processes present opportunities to offer premium logistics, staging, and booth customization services to increase per-event revenue.

Boater and waterfront value Accessible docks and waterfront venue features create cross-sell opportunities with nautical and waterfront-focused events, tours, or corporate retreats seeking unique experiences.

Financial tier fit Mid-market revenue profile complements a broader portfolio with adjacent convention centers; potential to pursue partnerships, sponsorships, and bundled marketing across the region to grow share of wallet.