Insights

Health-Conscious Appeal Tank Juice's focus on providing fresh, natural fruit and vegetable juices alongside salads and wraps positions it strongly within the health-conscious consumer segment, presenting opportunities for targeted marketing and product expansion.

Growing Retail Presence With over 90 stores across New Zealand, Tank Juice has established a wide-reaching retail footprint, enabling cross-promotional campaigns and loyalty program integrations to boost customer retention and increase sales volume.

Loyalty Program Expansion The recent launch of a loyalty program opens avenues to enhance customer engagement, collect valuable purchase data, and create personalized offers that can increase repeat business and customer lifetime value.

Digital Engagement Implementation of advanced tech stack elements like Facebook Pixel and Cloudflare suggests opportunities to leverage digital marketing analytics and optimize online advertising strategies for broader market reach.

Market Positioning Positioned in the healthy fast-food niche similar to competitors like Muffin Break, Tank Juice can capitalize on the rising consumer trend towards nutritious eating by highlighting its fresh ingredients and natural offerings in sales pitches.

Similar companies to Tank Juice

Tank Juice Tech Stack

Tank Juice uses 8 technology products and services including Facebook Pixel, Cloudflare, Google Fonts API, and more. Explore Tank Juice's tech stack below.

  • Facebook Pixel
    Analytics
  • Cloudflare
    Content Management System
  • Google Fonts API
    Font Scripts
  • jQuery Migrate
    Javascript Libraries
  • PHP
    Programming Languages
  • Yoast SEO
    Search Engines
  • Cloudflare Bot Management
    Security
  • HTTP/3
    Web & Portal Technology

Tank Juice's Email Address Formats

Tank Juice uses at least 1 format(s):
Tank Juice Email FormatsExamplePercentage
First@tankjuice.co.nzJohn@tankjuice.co.nz
50%
First@tankjuice.co.nzJohn@tankjuice.co.nz
50%

Frequently Asked Questions

Where is Tank Juice's headquarters located?

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Tank Juice's main headquarters is located at 399 New North Road Auckland Auk Arch Hill, Auckland 1021 New Zealand. The company has employees across 3 continents, including OceaniaAsiaSouth America.

What is Tank Juice's official website and social media links?

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Tank Juice's official website is tankjuice.co.nz and has social profiles on LinkedIn.

What is Tank Juice's SIC code NAICS code?

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Tank Juice's SIC code is 5812 - Eating Places NAICS code is 722 - Food Services and Drinking Places.

How many employees does Tank Juice have currently?

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As of February 2026, Tank Juice has approximately 328 employees across 3 continents, including OceaniaAsiaSouth America. Key team members include Chief Executive Officer: J. M.Chief Financial Officer: T. H.People And Culture Manager: S. M.. Explore Tank Juice's employee directory with LeadIQ.

What industry does Tank Juice belong to?

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Tank Juice operates in the Food and Beverage Services industry.

What technology does Tank Juice use?

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Tank Juice's tech stack includes Facebook PixelCloudflareGoogle Fonts APIjQuery MigratePHPYoast SEOCloudflare Bot ManagementHTTP/3.

What is Tank Juice's email format?

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Tank Juice's email format typically follows the pattern of First@tankjuice.co.nz. Find more Tank Juice email formats with LeadIQ.

When was Tank Juice founded?

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Tank Juice was founded in 1998.

Tank Juice

Food and Beverage ServicesAuckland, New Zealand201-500 Employees

We’ve been a New Zealand owned and family run business since 1998 and are still going strong with over 90 stores across the country from Whangarei to Invercargill. The original TANK concept came from two brothers who found that the majority of juices on sale in NZ contained lots of sugar and were pasteurised, therefore removing a lot of the natural goodness. They haven’t diluted their original vision one bit – today every TANK store is still owned by them, with no franchising.

Enter the TANK concept; juices made with REAL fruit and vegetables, so you get the REAL benefits. In 2010, TANK also decided to grow the business to offer salads and wraps; making a welcome change from the usual food court offerings, fast-food and the like. Unsurprisingly, TANK’s menu has been a huge success; healthy, accessible and outstandingly good.

Section iconCompany Overview

Headquarters
399 New North Road Auckland Auk Arch Hill, Auckland 1021 New Zealand
SIC Code
5812 - Eating Places
NAICS Code
722 - Food Services and Drinking Places
Founded
1998
Employees
201-500

Section iconFunding & Financials

  • $1M$10M

    Tank Juice's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Tank Juice's revenue is estimated to be in the range of $1M$10M

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