Sustainability credentials Terminal B has LEED v4 Gold certification and positions sustainability as a differentiator, which can be leveraged to cross-sell green IT services, energy efficiency consulting, and eco-friendly data center practices to mid-market clients prioritizing ESG.

Microsoft expertise As a Microsoft Gold Certified Partner with a focus on Exchange messaging and Microsoft 365, there are opportunities to upsell migrations, hybrid deployments, security hardening, and managed services around Microsoft environments for SMBs and mid-market firms expanding their cloud footprint.

Multi-border reach Serving users across multiple countries (7+ countries) and from Rhode Island to California signals capability to support distributed and global SMBs, suggesting sales plays around international compliance, remote management, and 24/7 multilingual support.

Managed services niche Small to mid-sized organizations needing end-to-end infrastructure management and desktop support present a clear target for bundled managed services, including data center operations, endpoint management, and proactive monitoring to reduce downtime.

Strategic partnerships Recent partnerships and recognition (e.g., collaborations with MSPs) imply a channel-friendly approach; there are opportunities to engage via partner programs, co-sell with tech alliances, and expand referral networks to accelerate ARR growth.