Expanding Retail Presence Avon is shifting from its traditional direct sales model to include physical retail locations, as evidenced by the opening of new stores in Romania. This presents opportunities to offer retail technology solutions, in-store merchandising, and localized marketing services.
Digital Engagement Growth With a strong emphasis on online community and social media engagement, Avon is leveraging its digital platforms to connect with a passionate customer base. This opens avenues for digital marketing, social media management, and influencer collaboration services.
Supply Chain Modernization Avon has recently partnered with Blue Yonder for advanced demand planning and supply chain AI solutions, indicating a focus on efficiency improvements. There is an opportunity to propose additional supply chain optimization and analytics tools to further enhance operational performance.
Community and Sustainability Focus Avon’s collaborations with organizations like Global Empowerment Mission highlight its commitment to social responsibility. Potential sales opportunities include corporate social responsibility consulting, sustainable product development, and related branding initiatives.
Financial and Market Position Despite recent Chapter 11 proceedings, Avon remains a significant player in the cosmetics market with revenues up to one billion dollars. This suggests a need for financial consulting, restructuring advisory, and strategic growth solutions to strengthen market positioning.