Brand ambassadorship Leverage high-profile athlete endorsements and upcoming partnerships (Alphonso Davies; Shaq-O-Pedic) to upsell premium and branded product bundles, and to drive co-branded marketing campaigns that attract attention and foot traffic.

Omnichannel growth The Brick operates with a nationwide footprint (230 locations, 6 distribution centers) and a digital presence; target expansion via online-to-offline promotions, in-store experiences, and targeted local-ad campaigns to boost multi-location purchases.

Exclusive product lines Capitalize on exclusive lines and collaborations (Shaq-O-Pedic, brand partnerships) to create limited-time bundles, financing offers, and showroom demonstrations that increase average order value and cross-category sales (furniture, mattresses, appliances, electronics).

Community and CSR Active community partnerships (Children’s Miracle Network) highlight a opportunities for cause-driven campaigns and donations-enabled promotions that can drive store visits, loyalty, and social engagement while supporting higher-margin products.

Strategic partnerships Recent leadership changes and B2B payment product launches present a pathway for enterprise clients and small businesses; offer bulk-buy programs, commercial financing, and B2B procurement solutions to local businesses and institutions.