Expanding Market Reach The recent strategic merger with Cortico-X positions The DRG as a broader experience transformation consultancy, creating opportunities to cross-sell advanced insights and strategic services to existing and new clients seeking integrated marketing and customer experience solutions.

Diverse Industry Engagement The DRG's partnerships with organizations like the National Fluid Power Association demonstrate its ability to cater to specialized industry verticals, indicating potential for tailored research services to clients in niche markets with complex or confidential data needs.

Growing Revenue Potential With a revenue range of $25 million to $50 million and recent company expansions, there is strong potential to upsell premium research offerings, strategic consulting, or technology-driven insights to clients looking to deepen their market understanding.

Tech-Enabled Solutions The company's tech stack includes various digital tools and SEO solutions, suggesting an openness to leveraging advanced data analytics, automation, and digital marketing strategies to enhance research deliverables and attract tech-savvy clients.

Experienced Leadership Key personnel appointments and acquisitions indicate a focus on strengthening leadership and operational capabilities, positioning The DRG to effectively engage C-level decision-makers and expand its footprint in strategic consulting and research services.