Insights

Military Stable Demand The Exchange serves 33.5 million eligible active-duty personnel and Veterans with tax-free merchandise across 5000+ facilities in 30+ countries and 4 U.S. territories, indicating a broad, consistent customer base and potential for scalable procurement partnerships.

Veteran & Spouse Focus A strong track record of hiring 68,000+ Veterans and military spouses since 2013, with 85% of associates connected to the military and 45% Veterans or military family members, highlighting opportunities for specialized employment-related programs, loyalty-driven purchasing, and co-branded campaigns.

Joint Buying Power Participation in a Joint Buying Alliance with Navy, Marine, Coast Guard exchanges and the Defense Commissary Agency since 2019 suggests favorable pricing, scale, and potential to co-develop exclusive product lines or private-label offerings for military communities.

Recognition & Trust Multiple awards for Best for Vets and government agency recognition reinforce credibility; leverage these accolades in outreach to government and defense contractors for refurbished-merchandise programs, procurement collaborations, and CSR-aligned sponsorships.

Digital & Global Footprint Operating online and offline across 5,000+ facilities with a tech stack including SQL, AD FS, and cloud-ready components; opportunities exist to propose integrated e-commerce enablement, B2B procurement portals, and scalable logistics solutions for remote locations and high-volume orders.

Similar companies to The Exchange

The Exchange Tech Stack

The Exchange uses 8 technology products and services including Twitter Ads, Microsoft Power Automate, SAS, and more. Explore The Exchange's tech stack below.

Media & News

The Exchange's Email Address Formats

The Exchange uses at least 8 email formats:
The Exchange Email FormatsExamplePercentage
LastF@aafes.comDoeJ@aafes.com
79%
Last@aafes.comDoe@aafes.com
9%
First.Last@aafes.comJohn.Doe@aafes.com
7%
FirstL@aafes.comJohnD@aafes.com
5%
First.Last@shopmyexchange.comJohn.Doe@shopmyexchange.com
86%
LastF@shopmyexchange.comDoeJ@shopmyexchange.com
12%
FLast@shopmyexchange.comJDoe@shopmyexchange.com
1%
First.L@shopmyexchange.comJohn.D@shopmyexchange.com
1%

Frequently Asked Questions

What is The Exchange's phone number?

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You can contact The Exchange's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Exchange's official website and social media links?

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The Exchange's official website is shopmyexchange.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does The Exchange generate?

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As of August 2026, The Exchange's annual revenue is estimated to be $1B - $10B.

What is The Exchange's SIC code and NAICS code?

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The Exchange's SIC code is 5091 - Sporting and Recreational Goods and Supplies and NAICS code is 44-45 - Retail Trade.

How many employees does The Exchange have currently?

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As of August 2026, The Exchange has approximately 7.6K employees across 6 continents, including North America, Europe and Asia. Key team members include Ceo: T. T., Chief Executive Officer At New Life Christian Fellowship: G. H. and Chief Executive Officer: J. C. Explore The Exchange's employee directory with LeadIQ.

What industry does The Exchange belong to?

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The Exchange operates in the Retail industry.

What technology does The Exchange use?

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The Exchange's tech stack includes Twitter Ads, Microsoft Power Automate, SAS, Microsoft SharePoint, Articulate Storyline, Atlassian Jira, Nagios and Microsoft Teams.

What is The Exchange's email format?

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The Exchange's email format typically follows the pattern of LastF@aafes.com. Find more The Exchange email formats with LeadIQ.

How much funding has The Exchange raised to date?

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As of August 2026, The Exchange has raised $940M in funding. The last funding round occurred on Apr 02, 2012 for $200M.

When was The Exchange founded?

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The Exchange was founded in 1895.
The Exchange logo

The Exchange

RetailTexas, United States5001-10000 Employees

The Exchange, officially the Army & Air Force Exchange Service, is the Department of War's largest retailer. It provides tax-free merchandise and services to military communities, supporting Warfighters wherever they are, including remote locations and war zones where traditional retailers can't operate. Based in Dallas, Texas, it operates more than 5,000 facilities across 30 countries, 50 states, and four U.S. territories.

Its customer base includes about 33.5 million eligible individuals, including active-duty members, retirees, military family members, National Guard and Reservists, and other veterans and caregivers, with access to tax-free shopping. The organization prioritizes active-duty spouses for open positions and maintains a continuity program to support families during relocations. In March 2026, it launched the My Exchange app to provide mobile access to tax-free shopping and military-exclusive pricing.

Section iconCompany Overview

Phone number
SIC Code
5091 - Sporting and Recreational Goods and Supplies
NAICS Code
44-45 - Retail Trade
Founded
1895
Employees
5001-10000

Section iconFunding & Financials

  • $940M

    The Exchange has raised a total of $940M of funding over 3 rounds. Their latest funding round was raised on Apr 02, 2012 in the amount of $200M as a Debt Financing.

  • $1B - $10B

    The Exchange's revenue is estimated to be in the range of $1B - $10B

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