Insights

Expanding Retail Presence The Great. has established a strong presence in high-end retail with over 200 stockists worldwide, including a flagship store in West Hollywood. This extensive distribution network provides multiple opportunities to upsell exclusive products and collaborate with luxury retailers for special collections.

Growing Revenue Potential With an estimated revenue between 10 and 25 million dollars and a dedicated customer base, there is significant potential to expand product lines, introduce exclusive capsule collections, or develop private label partnerships to increase revenue streams.

Fashion Industry Focus Operating within the retail apparel and fashion industry, The Great. can explore collaborations with other fashion brands, influencers, and stylists to boost brand visibility and drive seasonal or targeted sales campaigns.

Digital Engagement Utilizing a tech stack that includes React and Google Optimize indicates a focus on online customer experience. Enhancing digital marketing strategies and personalized e-commerce experiences can attract new customers and increase online conversion rates.

Aligned with Luxury Market Positioned alongside brands like kate spade and Anthropologie, The Great. can leverage its premium brand identity to target affluent consumers through exclusive events, collaborations, and targeted advertising to increase sales and brand loyalty.

Similar companies to The Great. / Emily + Meritt

The Great. / Emily + Meritt Tech Stack

The Great. / Emily + Meritt uses 8 technology products and services including Google Optimize, Microsoft Excel, JSON-LD, and more. Explore The Great. / Emily + Meritt's tech stack below.

Google Optimize
A/B Testing
Microsoft Excel
Editors
JSON-LD
Javascript Frameworks
React
Javascript Frameworks
dc.js
Javascript Graphics
jQuery
Javascript Libraries
PayPal
Payment Processing
JavaScript
Programming Languages

Media & News

The Great. / Emily + Meritt's Email Address Formats

The Great. / Emily + Meritt uses at least 1 format(s):

The Great. / Emily + Meritt Email Formats	Example	Percentage
First@thisisthegreat.com	John@thisisthegreat.com	76%
First.Last@thisisthegreat.com	John.Doe@thisisthegreat.com	18%
First.MiddleLast@thisisthegreat.com	John.MichaelDoe@thisisthegreat.com	3%
FLast@thisisthegreat.com	JDoe@thisisthegreat.com	3%

Frequently Asked Questions

What is The Great. / Emily + Meritt's official website and social media links?

The Great. / Emily + Meritt's official website is thisisthegreat.com and has social profiles on LinkedIn.

What is The Great. / Emily + Meritt's NAICS code?

The Great. / Emily + Meritt's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does The Great. / Emily + Meritt have currently?

As of December 2025, The Great. / Emily + Meritt has approximately 61 employees across 1 continents, including North America. Key team members include Head Of Ecommerce: A. K.Head Of Marketing: L. G.Unit Owner: J. B.. Explore The Great. / Emily + Meritt's employee directory with LeadIQ.

What industry does The Great. / Emily + Meritt belong to?

The Great. / Emily + Meritt operates in the Retail Apparel and Fashion industry.

What technology does The Great. / Emily + Meritt use?

The Great. / Emily + Meritt's tech stack includes Google OptimizeMicrosoft ExcelJSON-LDReactdc.jsjQueryPayPalJavaScript.

What is The Great. / Emily + Meritt's email format?

The Great. / Emily + Meritt's email format typically follows the pattern of First@thisisthegreat.com. Find more The Great. / Emily + Meritt email formats with LeadIQ.

When was The Great. / Emily + Meritt founded?

The Great. / Emily + Meritt was founded in 2014.

The Great. / Emily + Meritt

Q: How many employees does The Great. / Emily + Meritt have currently?

The Great. / Emily + Meritt has approximately 61 employees.

Q: What technology does The Great. / Emily + Meritt use?

The Great. / Emily + Meritt's tech stack includes Apple Pay, Windows Server, Stripe, Attentive, Google.

Retail Apparel and FashionCalifornia, United States51-200 Employees

Los Angeles based Emily Current + Meritt Elliott have been business partners for almost two decades. Known for their authentic and optimistic approach to both design and life, their journey as entrepreneurs, brand builders, stylists and designers have led them to their most proud achievement to date - a fully realized women's collection, aptly called, THE GREAT. 

THE GREAT. is sold in over 200 of the world's finest retailers, at thisisthegreat.com and at our flagship store at 8575 Melrose Avenue in West Hollywood.