Customized Apparel Focus The company's specialization in custom, design-forward apparel for artistic performance teams presents significant upselling opportunities for premium customized products and partnerships within niche markets such as sports teams, dance groups, and event organizers.

Innovation Partnerships Recent collaborations with Rhinestones Unlimited and Preciosa showcase the company's openness to innovative embellishments and production capabilities, indicating potential for expanding into luxury or specialty product segments that require bespoke embellishments.

Sustainable and Local Manufacturing Proudly made in Minnesota, the company's focus on hand-crafted quality and local production opens avenues for marketing to environmentally conscious clients seeking sustainable and locally-made apparel solutions.

Product Diversification The launch of a bold line of face masks during the pandemic demonstrates agility and product diversification, suggesting opportunities to develop and sell complementary accessories or seasonal product lines to existing clients.

Digital Engagement Tools Utilization of advanced analytics and engagement tools like HubSpot, Crazy Egg, and PHP-driven functionalities indicates a data-driven sales strategy, enabling targeted outreach to brands and organizations interested in innovative, custom apparel solutions.