Insights

Niche Luxury Focus The Lucero Group concentrates on residential properties, wineries and vineyards, commercial, and land in Sonoma County, led by a top-producing agent with deep construction background. This niche supports premium property campaigns and cross-sell opportunities within the Vanguard Properties network, appealing to high-end buyers and investors in wine country.

Lead Gen Enablement As a boutique team with strong revenue generation, there is a clear opportunity to scale through targeted lead generation, CRM optimization, and marketing automation to attract and convert high-net-worth buyers and investor clients.

Investor Partnerships Grace’s experience as a real estate investor and co founder of an investment firm signals potential for investor partnerships, property sourcing, rehab project collaborations, and capital entry points for clients seeking wine country opportunities.

Community Advantage Active service on local boards demonstrates community alignment, creating opportunities for CSR aligned marketing, co sponsoring events, and referrals from organizations with affluent local networks.

Digital Optimization Digital capability exists with cloud and analytics tools, but there is room to enhance online marketing, optimize the website for conversions, and run targeted campaigns to attract buyers and sellers in Sonoma County wine country.

The Lucero Group at Vanguard Properties Tech Stack

The Lucero Group at Vanguard Properties uses 8 technology products and services including Facebook Pixel, Amazon Web Services, Amazon S3, and more. Explore The Lucero Group at Vanguard Properties's tech stack below.

  • Facebook Pixel
    Analytics
  • Amazon Web Services
    Cloud Hosting
  • Amazon S3
    Content Delivery Network
  • Cloudinary
    Content Delivery Network
  • Cloudflare DNS
    Domain Name Services
  • CloudFlareJS
    Javascript Libraries
  • Google Search Console
    Web Analytics
  • Facebook
    Widgets

The Lucero Group at Vanguard Properties's Email Address Formats

The Lucero Group at Vanguard Properties uses at least 2 format(s):
The Lucero Group at Vanguard Properties Email FormatsExamplePercentage
First_Last@vanguard.comJohn_Doe@vanguard.com
88%
First.Last@vanguard.comJohn.Doe@vanguard.com
5%
FLast@vanguard.comJDoe@vanguard.com
4%
FirstLast@vanguard.comJohnDoe@vanguard.com
3%
First@thelucerogroup.comJohn@thelucerogroup.com
100%

Frequently Asked Questions

What is The Lucero Group at Vanguard Properties's official website and social media links?

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The Lucero Group at Vanguard Properties's official website is thelucerogroup.com and has social profiles on LinkedIn.

How much revenue does The Lucero Group at Vanguard Properties generate?

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As of August 2026, The Lucero Group at Vanguard Properties's annual revenue is estimated to be $1M - $10M.

What is The Lucero Group at Vanguard Properties's NAICS code?

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The Lucero Group at Vanguard Properties's NAICS code is 531 - Real Estate.

How many employees does The Lucero Group at Vanguard Properties have currently?

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As of August 2026, The Lucero Group at Vanguard Properties has approximately 5 employees across 1 continents, including North America. Key team members include Real Estate Consultant: S. M.. Explore The Lucero Group at Vanguard Properties's employee directory with LeadIQ.

What industry does The Lucero Group at Vanguard Properties belong to?

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The Lucero Group at Vanguard Properties operates in the Real Estate industry.

What technology does The Lucero Group at Vanguard Properties use?

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The Lucero Group at Vanguard Properties's tech stack includes Facebook PixelAmazon Web ServicesAmazon S3CloudinaryCloudflare DNSCloudFlareJSGoogle Search ConsoleFacebook.

What is The Lucero Group at Vanguard Properties's email format?

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The Lucero Group at Vanguard Properties's email format typically follows the pattern of First_Last@vanguard.com. Find more The Lucero Group at Vanguard Properties email formats with LeadIQ.

When was The Lucero Group at Vanguard Properties founded?

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The Lucero Group at Vanguard Properties was founded in 2013.
The Lucero Group at Vanguard Properties logo

The Lucero Group at Vanguard Properties

Real EstateCalifornia, United States2-10 Employees

The Lucero Group at Vanguard Properties is a real estate team based in Healdsburg, in Sonoma County, California. Led by Grace Lucero, the group draws on more than 25 years of industry experience, including work with high-profile clients in Hollywood and a background as a general contractor since 1996, with real estate licensing obtained in 1998. This combination of market knowledge and construction expertise informs advisory support for buyers and sellers across residential properties as well as wineries, vineyards, commercial properties, and land. The team emphasizes guidance to help clients make informed decisions during transactions. The Lucero Group was formed in 2013 as a dedicated team within Vanguard Properties. Grace Lucero has been ranked among the top 1% of Sonoma County agents and has earned Vanguard Properties' Top Producer award every year since 2014. The firm operates with a small team structure, delivering local market focus across the region. In addition to real estate work, Grace is active in community and professional affiliations, serving on the Anova Center for Education board since 2022 and the Healdsburg Forever board since 2023, and having previously served on the Humane Society of Sonoma County board; she also co-founded Matheson Partners, a real estate investment company, from 2012 to 2021.

Section iconCompany Overview

NAICS Code
531 - Real Estate
Founded
2013
Employees
2-10

Section iconFunding & Financials

  • $1M - $10M

    The Lucero Group at Vanguard Properties's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $1M - $10M

    The Lucero Group at Vanguard Properties's revenue is estimated to be in the range of $1M - $10M

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