Focus on Federal Clients With a track record of providing support to Federal Clients, targeting government agencies and departments could be a lucrative sales opportunity for The Moore Group.
Differentiate as Woman-Owned Business Being a Woman-Owned Business since 1997 sets The Moore Group apart in the industry, presenting a unique selling point that can attract clients looking to support diversity and inclusion initiatives.
Utilize Technology Stack for Competitive Edge The Moore Group's tech stack, including Wix, React, and Google Cloud, can be leveraged to offer cutting-edge solutions to clients, positioning the company as a technically proficient partner in the IT services sector.
Explore Subcontracting Opportunities Given The Moore Group's past performance with major companies like Pfizer and Deloitte, exploring subcontracting opportunities with larger firms can open doors to new projects and revenue streams.
Focus on Mid-sized Companies Targeting mid-sized companies that may not require the scale of larger competitors like Edelman or FleishmanHillard but seek personalized service could be a strategic approach for The Moore Group to expand its client base.