Expanding Advertising Services The Onion expanded its offerings by launching Onion Labs, an advertising agency, providing potential partnership opportunities for companies looking to reach a wide audience through satirical content.

Collaboration with Retailers Partnerships such as the one with Raygun Inc. showcase The Onion's ability to collaborate with retail brands to create limited merchandise, offering a chance for cross-promotional opportunities.

Diversification with Video Production The launch of the Onion News Network indicates a move towards video content, opening up avenues for product placements or sponsored content within The Onion's video offerings.

Editorial Partnership Potential With experienced editorial leadership like Pang, who founded and led The Takeout food site, there's potential for editorial collaborations or sponsored content surrounding food-related topics.

Market Saturation Strategy Despite operating in a saturated market with competitors like BuzzFeed and Vox Media, The Onion's unique satirical approach presents an opportunity for companies seeking unconventional and engaging advertising placements.