Insights

Expansion Opportunity The Petting Zoo is rebranding to Zoologee and recently opened a new showroom in Dallas Market Center, signaling growth and an active regional expansion plan that sales teams can leverage to enter new retail and institutional channels.

Sustainability Focus With a stated commitment to sustainability and nature education, there is a business development opening to partner on eco-friendly sourcing, eco-certifications, and collaborative programs with zoos, aquariums, and parks seeking sustainable plush products.

Market Positioning Targeting trusted zoos, parks, and aquariums places Zoologee in a niche B2B market with potential upsell to education programs, museum gift shops, and institutional gift lines aligned with parenting and family-friendly experiences.

Growth Readiness Revenue range indicates mid-market scale with room for line extensions, private label opportunities, and expansion into international distributors, supported by their existing tech stack and e-commerce capabilities.

Operational Levers Family-led brand story and quick product-to-market capabilities suggest opportunities for co-branded campaigns, limited-edition releases, and collaborative charity or conservation initiatives that can drive bulk orders and long-term contracts.

Similar companies to The Petting Zoo

The Petting Zoo Tech Stack

The Petting Zoo uses 8 technology products and services including iCIMS, Shopify, Microsoft 365, and more. Explore The Petting Zoo's tech stack below.

The Petting Zoo's Email Address Formats

The Petting Zoo uses at least 2 format(s):
The Petting Zoo Email FormatsExamplePercentage
FLast@pettingzooplush.comJDoe@pettingzooplush.com
90%
FirstLast@pettingzooplush.comJohnDoe@pettingzooplush.com
7%
FirstL@pettingzooplush.comJohnD@pettingzooplush.com
3%

Frequently Asked Questions

What is The Petting Zoo's official website and social media links?

Minus sign iconPlus sign icon
The Petting Zoo's official website is zoologee.com and has social profiles on LinkedIn.

How much revenue does The Petting Zoo generate?

Minus sign iconPlus sign icon
As of July 2026, The Petting Zoo's annual revenue is estimated to be $25M - $50M.

What is The Petting Zoo's SIC code NAICS code?

Minus sign iconPlus sign icon
The Petting Zoo's SIC code is 5092 - Toys and Hobby Goods and Supplies NAICS code is 42 - Wholesale Trade.

How many employees does The Petting Zoo have currently?

Minus sign iconPlus sign icon
As of July 2026, The Petting Zoo has approximately 74 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Founder: D. R.Production Manager: J. L.Administrative Assistant: J. B.. Explore The Petting Zoo's employee directory with LeadIQ.

What industry does The Petting Zoo belong to?

Minus sign iconPlus sign icon
The Petting Zoo operates in the Wholesale industry.

What technology does The Petting Zoo use?

Minus sign iconPlus sign icon
The Petting Zoo's tech stack includes iCIMSShopifyMicrosoft 365Google CloudKlaviyoVenmoNetlifyPiwik PRO Core.

What is The Petting Zoo's email format?

Minus sign iconPlus sign icon
The Petting Zoo's email format typically follows the pattern of FLast@pettingzooplush.com. Find more The Petting Zoo email formats with LeadIQ.

When was The Petting Zoo founded?

Minus sign iconPlus sign icon
The Petting Zoo was founded in 1994.
The Petting Zoo logo

The Petting Zoo

WholesaleMaryland, United States51-200 Employees

The Petting Zoo operates as a wholesale producer of plush animals, delivering nature-themed toys to museums, parks, aquariums, and families. Founded in 1994 in Savage, Maryland, by John, the business began with three bears and has grown into a mid-sized, family-run company managed by the Lizewski family, who oversee design from sketch to stitch. The company is rebranding to Zoologee to reflect its ongoing focus on nature, learning, and imaginative play. In January 2025, it opened a new showroom on the eighth floor of the Dallas Market Center in Dallas, Texas, signaling ongoing expansion.

Section iconCompany Overview

SIC Code
5092 - Toys and Hobby Goods and Supplies
NAICS Code
42 - Wholesale Trade
Founded
1994
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    The Petting Zoo's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    The Petting Zoo's revenue is estimated to be in the range of $25M - $50M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.