Insights

Strong Brand Recognition TY is the leading global brand of soft toys, with a highly recognizable product portfolio including Beanie Babies and Beanie Boos, which presents a prime opportunity to cross-sell related gift items and expand into new licensed merchandise partnerships.

Expanding Licensing Portfolio The company's collaboration with top entertainment licenses from Marvel to Disney offers potential avenues for targeted marketing campaigns and new product launches that appeal to licensed merchandise enthusiasts and collectors.

Diverse Distribution Channels TY's extensive product line and well-established brand presence provide opportunities to deepen relationships with retail partners, including specialty toy stores, online platforms, and licensing partners to increase shelf space and online visibility.

Market Growth Trends With the global demand for plush toys remaining strong and the brand's popularity among children and collectors, there is potential to expand into emerging markets and online direct-to-consumer channels to boost sales reach.

Innovation and Engagement Leveraging recent technological tools and social media platforms like TikTok, TY can enhance customer engagement strategies, driving brand loyalty and opening new sales opportunities through interactive campaigns and influencer partnerships.

Similar companies to TY

TY Tech Stack

TY uses 8 technology products and services including Google Conversion Tracking, TikTok Pixel, SQL, and more. Explore TY's tech stack below.

Google Conversion Tracking
Advertising Networks
TikTok Pixel
Analytics
SQL
Database
Vue.js
Javascript Frameworks
Nuxt.js
Javascript Frameworks
Floating UI
Javascript Libraries
X-Content-Type-Options
Web & Portal Technology
Adobe ColdFusion
Web Frameworks

Media & News

TY's Email Address Formats

TY uses at least 2 format(s):

TY Email Formats	Example	Percentage
FLast@ty.com	JDoe@ty.com	78%
Last@ty.com	Doe@ty.com	9%
First@ty.com	John@ty.com	7%
FirstLast@ty.com	JohnDoe@ty.com	6%
FLast@tymail.com	JDoe@tymail.com	87%
Last@tymail.com	Doe@tymail.com	13%

Frequently Asked Questions

Where is TY's headquarters located?

TY's main headquarters is located at United States. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is TY's phone number?

You can contact TY's main corporate office by phone at

+1-630-455-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is TY's stock symbol?

TY is a publicly traded company; the company's stock symbol is TY.

What is TY's official website and social media links?

TY's official website is ty.com and has social profiles on LinkedIn.

How much revenue does TY generate?

As of February 2026, TY's annual revenue is estimated to be $9M.

What is TY's SIC code NAICS code?

TY's SIC code is 5092 - Toys and Hobby Goods and Supplies NAICS code is 31-33 - Manufacturing.

How many employees does TY have currently?

As of February 2026, TY has approximately 2K employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: L. S.CFO: R. J.Vice President Field Sales: J. V.. Explore TY's employee directory with LeadIQ.

What industry does TY belong to?

TY operates in the Manufacturing industry.

What technology does TY use?

TY's tech stack includes Google Conversion TrackingTikTok PixelSQLVue.jsNuxt.jsFloating UIX-Content-Type-OptionsAdobe ColdFusion.

What is TY's email format?

TY's email format typically follows the pattern of FLast@ty.com. Find more TY email formats with LeadIQ.

TY

Q: What is TY's official website and social media links?

TY's official website is ty.com. TY has social profiles on LinkedIn.

Q: How many employees does TY have currently?

TY has approximately 2K employees.

Q: What technology does TY use?

TY's tech stack includes Webpack, Google Analytics, Twitter Ads, iGoDigital, Laravel.

ManufacturingUnited States1001-5000 Employees

Ty, founded in 1985 by Ty Warner, CEO and sole owner, is the #1 Brand of soft toys in the world.

Ty manufactures and sells the most popular gift items: Beanie Boos, Beanie Babies, Squish-A-Boos, TY Puffies, Mini Boo Clips, TY Fashion and top licenses from Marvel to Disney.

Selling the well-known Ty brand makes it easy for you to become successful.  Join the Ty Team today.