Insights

Growing Brand Partnerships The Phluid Project has established collaborations with prominent retailers such as Target, Spencer's, Macy's, and Kohl's, demonstrating strong retail interest in inclusive and gender-free fashion. These partnerships present opportunities for bulk orders, exclusive collections, or merchandising collaborations to expand product reach.

Appealing to Diversity-Focused Consumers With recent initiatives like 'Be Kind to All Kinds' and collaborations supporting transgender visibility, the company attracts a highly engaged, progressive customer base interested in social impact. Sales strategies can focus on promoting collections aligned with social activism and diversity to resonate with this demographic.

Expanding Market Presence The company's recent partnerships and digital initiatives indicate a strategic push into mainstream retail and e-commerce channels. Opportunity exists to target additional department stores or online marketplaces that prioritize sustainability and social responsibility in their offerings.

Leveraging Technology Tools Utilizing a tech stack that includes Shopify, YouTube, and Privy App suggests a strong focus on digital engagement and e-commerce. Sales prospects can involve offering integrated marketing solutions or digital campaigns to strengthen online sales channels and enhance customer engagement.

Targeting Niche and Emerging Segments The company's focus on gender-free fashion and activism appeals to niche markets, including LGBTQ+ communities and socially conscious youth. There is potential to develop tailored product lines or outreach programs that cater specifically to these segments, boosting loyalty and lifetime value.

The Phluid Project Tech Stack

The Phluid Project uses 8 technology products and services including DNN, Google Fonts API, Boomerang, and more. Explore The Phluid Project's tech stack below.

  • DNN
    Content Management System
  • Google Fonts API
    Font Scripts
  • Boomerang
    Javascript Libraries
  • Shopify Chat
    Live Chat
  • Apple Pay
    Payment Processing
  • YouTube
    Video Players
  • GoDaddy
    Web Hosting
  • Privy App
    Web Platform Extensions

Media & News

The Phluid Project's Email Address Formats

The Phluid Project uses at least 1 format(s):
The Phluid Project Email FormatsExamplePercentage
First@thephluidproject.comJohn@thephluidproject.com
46%
Last@thephluidproject.comDoe@thephluidproject.com
4%
First@thephluidproject.comJohn@thephluidproject.com
46%
Last@thephluidproject.comDoe@thephluidproject.com
4%

Frequently Asked Questions

Where is The Phluid Project's headquarters located?

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The Phluid Project's main headquarters is located at 459 West 18th Street Suite 3 New York, New York 10011 United States. The company has employees across 3 continents, including North AmericaAfricaEurope.

What is The Phluid Project's official website and social media links?

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The Phluid Project's official website is thephluidproject.com and has social profiles on LinkedIn.

What is The Phluid Project's NAICS code?

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The Phluid Project's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does The Phluid Project have currently?

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As of March 2026, The Phluid Project has approximately 12 employees across 3 continents, including North AmericaAfricaEurope. Key team members include Ceo: R. S.Vice President Of Business Development: A. M.President: A. S.. Explore The Phluid Project's employee directory with LeadIQ.

What industry does The Phluid Project belong to?

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The Phluid Project operates in the Retail Apparel and Fashion industry.

What technology does The Phluid Project use?

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The Phluid Project's tech stack includes DNNGoogle Fonts APIBoomerangShopify ChatApple PayYouTubeGoDaddyPrivy App.

What is The Phluid Project's email format?

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The Phluid Project's email format typically follows the pattern of First@thephluidproject.com. Find more The Phluid Project email formats with LeadIQ.

When was The Phluid Project founded?

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The Phluid Project was founded in 2017.

The Phluid Project

Retail Apparel and FashionNew York, United States11-50 Employees

The Phluid Project, launched in March 2018 in NYC and online for access worldwide as a gender-free fashion brand. We joined a movement of humans committed to challenging the ethos of traditions past that inhibit freedom and self-expression. Our world is grounded in purpose and humanity through fashion, community, activism and education. The rising voice of today’s youth rejects gender binaries and desires an all-encompassing space, both physically and virtually, that allows us to wear what makes us feel good and express ourselves with freedom and authenticity. 
We encourage the world to join us and #breakthebinary.

Section iconCompany Overview

Headquarters
459 West 18th Street Suite 3 New York, New York 10011 United States
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2017
Employees
11-50

Section iconFunding & Financials

  • $25M$50M

    The Phluid Project's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    The Phluid Project's revenue is estimated to be in the range of $25M$50M

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