Niche Market Focus The Russell Agency specializes in customized advertising and communications solutions for a diverse range of clients, from launching national product lines to rebranding local nonprofits, indicating opportunities to offer tailored marketing services to organizations of all sizes and sectors.

Growth Acquisition Recent acquisition by SFW Marketing suggests potential for strategic investment and expansion opportunities, as well as access to larger networks and resources to serve clients more effectively.

Women-Owned Certification Being HUB-certified as a woman-owned business enhances its appeal to organizations prioritizing supplier diversity and inclusion initiatives, providing a pathway for targeted outreach and partnership opportunities.

Digital Presence Utilizing multiple technologies like Google Analytics and open-source tools indicates an emphasis on data-driven marketing and advertising strategies, which can be leveraged to offer advanced digital solutions to clients seeking measurable results.

SMB Revenue Range With a revenue range of $1M to $10M, The Russell Agency is well-positioned to target small to mid-sized businesses looking for innovative marketing partnerships, presenting opportunities for scalable service offerings and growth support.