Insights

Franchise Expansion The Simple Greek has transitioned into a franchising model under the Garbanzo Mediterranean Fresh umbrella, suggesting a scalable growth path and potential partnerships for franchise development services, local marketing support, and operations consulting.

Acquisition Backdrop Ownership by WOWorks since 2021 indicates access to cross-brand opportunities, shared supply chains, and potential wholesale or co-branded campaigns that can be leveraged to upsell distribution, tech stack enhancements, or centralized marketing services.

Digital Enablement Existing tech stack includes WordPress, Shopify, LevelUp-powered mobile ordering (historical), and marketing tools like AdRoll and Crazy Egg, signaling a receptiveness to e-commerce, loyalty, and analytics improvements that can be offered to optimize guest acquisition and retention.

Market Positioning Revenue is in the low-to-mid single-digit millions with a relatively lean team, suggesting opportunities for turnkey technology, franchising support, and operations playbooks to accelerate profitability while maintaining brand standards.

Recent Closures & Transitions Recent office closure and brand replacement in one location point to a reorganization phase, presenting a chance to propose efficiency tools, relocation / site analytics, and local-market campaigns to stabilize and optimize footprint during consolidation.

Similar companies to The Simple Greek

The Simple Greek Tech Stack

The Simple Greek uses 8 technology products and services including UserWay, AdRoll, Microsoft Advertising, and more. Explore The Simple Greek's tech stack below.

Media & News

The Simple Greek's Email Address Formats

The Simple Greek uses at least 2 email formats:
The Simple Greek Email FormatsExamplePercentage
FirstL@thesimplegreek.comJohnD@thesimplegreek.com
65%
First.Last@thesimplegreek.comJohn.Doe@thesimplegreek.com
35%

Frequently Asked Questions

What is The Simple Greek's official website and social media links?

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The Simple Greek's official website is thesimplegreek.com and has social profiles on LinkedIn.

How much revenue does The Simple Greek generate?

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As of August 2026, The Simple Greek's annual revenue is estimated to be $1M - $10M.

What is The Simple Greek's SIC code and NAICS code?

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The Simple Greek's SIC code is 5812 - Eating Places and NAICS code is 7225 - Restaurants and Other Eating Places.

How many employees does The Simple Greek have currently?

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As of August 2026, The Simple Greek has approximately 89 employees across 3 continents, including North America, Europe and Oceania. Key team members include Chief Executive Officer: A. L., Business Owner: A. P. and Shift Manager: A. W. Explore The Simple Greek's employee directory with LeadIQ.

What industry does The Simple Greek belong to?

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The Simple Greek operates in the Restaurants industry.

What technology does The Simple Greek use?

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The Simple Greek's tech stack includes UserWay, AdRoll, Microsoft Advertising, Crazy Egg, WordPress, Shopify, Microsoft 365 and WP Engine.

What is The Simple Greek's email format?

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The Simple Greek's email format typically follows the pattern of FirstL@thesimplegreek.com. Find more The Simple Greek email formats with LeadIQ.

When was The Simple Greek founded?

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The Simple Greek was founded in 2016.
The Simple Greek logo

The Simple Greek

RestaurantsFlorida, United States51-200 Employees

The Simple Greek is a mid-sized restaurant brand based in St. Petersburg, Florida, operating in the fast-c casual segment with Greek-inspired offerings as part of the WOWorks Family of Brands. The brand was acquired by WOWorks in 2021 and is now being franchised under Garbanzo Mediterranean Fresh, the WOWorks sister brand. Its online presence includes thesimplegreek.com, with franchising inquiries directed through Garbanzo Mediterranean Fresh's platform. Within the broader Mediterranean fast-casual category, the concept sits as part of a diversified portfolio managed by WOWorks.

Recent developments include a 2025 report noting the Broadway, Virginia offices were closed, with the space repurposed by Full Tilt Noodle Bar. This appears to be part of a broader shift toward franchised expansion within the WOWorks portfolio.

Section iconCompany Overview

SIC Code
5812 - Eating Places
NAICS Code
7225 - Restaurants and Other Eating Places
Founded
2016
Employees
51-200

Section iconFunding & Financials

  • $1M - $10M

    The Simple Greek's revenue is estimated to be in the range of $1M - $10M

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