Market Expansion Potential The Square operates in Portugal and Spain, providing an opportunity to offer cross-border communication and reputation management services to companies expanding into these markets or seeking regional consistency in brand messaging.

Digital Technology Expertise With a tech stack including WordPress, Cloudflare, and various security tools, The Square demonstrates a focus on digital platforms, indicating potential for sales of advanced digital PR solutions, website optimization, and cybersecurity services.

Growth in Communication Services Specializing in reputation building and credibility enhancement, The Square's clients are likely looking for innovative and effective communication strategies, opening opportunities for premium content creation, media outreach, and strategic consulting.

Potential for Strategic Partnerships Given the company's focus on bridging transformative companies with their audiences, there are opportunities to develop partnerships with technology providers, media outlets, and consultancy firms to broaden service offerings.

Alignment with Sustainability Trends The company’s emphasis on sustainable growth and building trust aligns with the increasing client demand for ethical, transparent communication practices, creating a niche for sustainability-focused PR and corporate responsibility services.