Insights

Premium Custom Fit The Underwear Expert’s focus on smart sizing technology and personalized fitting presents an opportunity to cross-sell advanced fitting solutions or premium fabrics to customers seeking ultimate comfort and tailored underwear options.

Direct-to-Consumer Model Their direct-to-door delivery approach allows for targeted marketing and subscription-based services that can enhance customer loyalty and lifetime value, encouraging repeat purchases and upselling opportunities.

Niche Market Position Positioning as a specialist brand focused on comfort and fit differentiates The Underwear Expert from larger brands. Partnering with complementary health and wellness brands can expand market reach into niche segments seeking premium essentials.

Technology Integration Utilizing proprietary tech and a robust e-commerce platform provides avenues for integrating new innovations such as augmented reality fitting tools or AI-driven product recommendations to improve the shopping experience.

Growth Potential Awareness With revenue between 1M and 10M and a relatively small team, there is room for strategic partnerships with manufacturers or digital marketing firms to scale operations, broaden product offerings, and accelerate customer acquisition.

The Underwear Expert Tech Stack

The Underwear Expert uses 8 technology products and services including Shoplift, C3.js, jsDelivr, and more. Explore The Underwear Expert's tech stack below.

  • Shoplift
    A/B Testing
  • C3.js
    Charting
  • jsDelivr
    Content Delivery Network
  • Shopify
    E-commerce
  • Goober
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • HSTS
    Security
  • X-Content-Type-Options
    Web & Portal Technology

Media & News

The Underwear Expert's Email Address Formats

The Underwear Expert uses at least 1 format(s):
The Underwear Expert Email FormatsExamplePercentage
FL@underwearexpert.comJD@underwearexpert.com
75%
First.Last@underwearexpert.comJohn.Doe@underwearexpert.com
17%
FirstLast@underwearexpert.comJohnDoe@underwearexpert.com
4%
FirstL@underwearexpert.comJohnD@underwearexpert.com
4%

Frequently Asked Questions

Where is The Underwear Expert's headquarters located?

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The Underwear Expert's main headquarters is located at 240 Kent Ave., Brooklyn, NY 11249, US. The company has employees across 3 continents, including North AmericaAsiaAfrica.

What is The Underwear Expert's phone number?

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You can contact The Underwear Expert's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is The Underwear Expert's official website and social media links?

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The Underwear Expert's official website is underwearexpert.com and has social profiles on LinkedIn.

What is The Underwear Expert's SIC code NAICS code?

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The Underwear Expert's SIC code is 7812 - Motion Picture and Video Tape Production NAICS code is 44-45 - Retail Trade.

How many employees does The Underwear Expert have currently?

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As of October 2025, The Underwear Expert has approximately 12 employees across 3 continents, including North AmericaAsiaAfrica. Key team members include Founder & Ceo: M. K.Director Of Buying: E. L.Supply Chain & Operations Manager: A. Q.. Explore The Underwear Expert's employee directory with LeadIQ.

What industry does The Underwear Expert belong to?

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The Underwear Expert operates in the Retail industry.

What technology does The Underwear Expert use?

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The Underwear Expert's tech stack includes ShopliftC3.jsjsDelivrShopifyGooberjQueryHSTSX-Content-Type-Options.

What is The Underwear Expert's email format?

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The Underwear Expert's email format typically follows the pattern of FL@underwearexpert.com. Find more The Underwear Expert email formats with LeadIQ.

When was The Underwear Expert founded?

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The Underwear Expert was founded in 2012.

The Underwear Expert

RetailUnited States11-50 Employees

Underwear Expert is for men who want the best-fitting, best-feeling basics. Utilizing a combination of proprietary technology and decades of expertise, we help men to find their ideal pair of underwear. Taking into consideration size, style, cut, fabric and delivered directly and discreetly to our customer’s door.  

Driven by a single mission, the Underwear Expert exists to give him that  “oh, this is the best underwear I’ve ever worn!” feeling, with every pair. Our experts, everyone down to our founder, Michael Kleinmann, tirelessly test every brand in the industry to curate the best underwear from leading brands. Our smart sizing technology defines the exact right measurements for him, beyond the standards of Small, Medium and Large. We do all of this for one simple reason, we believe his best comfort means his best life, so we make comfort our sole priority.

Section iconCompany Overview

Headquarters
240 Kent Ave., Brooklyn, NY 11249, US
Phone number
SIC Code
7812 - Motion Picture and Video Tape Production
NAICS Code
44-45 - Retail Trade
Founded
2012
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    The Underwear Expert's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    The Underwear Expert's revenue is estimated to be in the range of $1M$10M

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