Established Market Presence With a century of operation and recognition through Columbus CEO Magazine's Best of Business awards in 2019 and 2020, The Watkins Printing Company demonstrates a strong and reputable market position, which can be leveraged to expand its service offerings and attract new clients seeking reliable printing solutions.

Diverse Printing Capabilities Offering both web press and sheet-fed printing along with additional services like mailing, storage, and proofreading positions the company as a one-stop shop for clients, presenting opportunities to upsell integrated marketing and printing packages to existing customers.

Targeted Client Niches Specializing in publishing monthly and quarterly magazines for universities, fraternal organizations, and niche publications indicates potential for expanding into other specialized sectors such as corporate communications, healthcare, or government printing, where high-volume, custom print services are in demand.

Technology and Certification Utilizing a modern tech stack including open graph, Wix eCommerce, and Google Tag Manager, coupled with WBENC certification, suggests the company is positioned to serve clients with digital integration needs and those prioritizing supplier diversity, opening avenues for targeted marketing and partnership opportunities.

Financial Capacity With revenues estimated between 100 million and 250 million dollars, The Watkins Printing Company has substantial financial resources, enabling the investment in new printing technologies or marketing initiatives to increase market share and pursue larger, more lucrative projects.