Growth Strategy The Whole Enchilada has established a strong regional presence along the Connecticut Shoreline with multiple locations, indicating potential for further expansion or franchise opportunities to capitalize on local brand loyalty.
Market Position Operating within the healthy fast-casual Mexican cuisine segment, the company appeals to health-conscious consumers, presenting opportunities to partner with health-focused delivery platforms or promote wellness-oriented marketing campaigns.
Digital Presence With a website built on WordPress and an active online menu, there is potential to leverage digital marketing, online ordering enhancements, and targeted campaigns to increase customer engagement and drive sales growth.
Financial Overview Generating revenues between $1 million and $10 million with 51 to 200 employees, The Whole Enchilada presents a stable mid-sized business opportunity for suppliers and service providers looking to expand within the restaurant industry.
Tech Utilization Utilizing a modern tech stack including MySQL, WordPress, and cart functionality, there is potential for optimizing operational efficiencies, integrating new technologies, or offering IT solutions tailored to restaurant management.