Insights

Industry Leadership Theatre MAMA's strong reputation as the top street team company in New York and its extensive experience working with major entertainment brands like Broadway productions, Cirque du Soleil, and Madison Square Garden highlight its leadership position. This positions the company as a premium partner for brands seeking innovative experiential marketing within the entertainment sector.

Market Penetration With over 12 years of delivering experiential campaigns across more than 70 markets in the US and Canada, Theatre MAMA has established a wide geographic reach. This broad presence offers opportunities for brands looking to expand their marketing initiatives across North American entertainment hotspots.

Digital & Creative Expertise The company's use of advanced technology and creative tools, including Adobe Creative Suite and web development frameworks, demonstrates a capability to produce engaging, tech-enabled live campaigns. Clients aiming to integrate digital and experiential elements could benefit from Theatre MAMA's technical prowess.

Financial Capacity With reported revenues between $25 million and $50 million, Theatre MAMA has significant financial resources to support large-scale campaigns and innovative marketing solutions, making it an attractive partner for brands with substantial marketing budgets.

Synergy Opportunities The company’s focus on entertainment and live event promotion aligns well with brands in the media, entertainment, and sports sectors seeking experiential marketing. Collaborations with companies like Ticketmaster or StubHub could open additional avenues for joint ventures or co-branded campaigns.

Theatre MAMA Tech Stack

Theatre MAMA uses 8 technology products and services including Webpack, yepnope.js, Choices, and more. Explore Theatre MAMA's tech stack below.

  • Webpack
    Development
  • yepnope.js
    Javascript Frameworks
  • Choices
    Javascript Libraries
  • Envoy
    Load Balancers
  • Priority Hints
    Performance
  • PHP
    Programming Languages
  • Bootstrap
    UI Frameworks
  • Adobe Creative Suite
    Visualisation Software

Media & News

Theatre MAMA's Email Address Formats

Theatre MAMA uses at least 1 format(s):
Theatre MAMA Email FormatsExamplePercentage
First@theatremama.comJohn@theatremama.com
50%
First@theatremama.comJohn@theatremama.com
50%

Frequently Asked Questions

Where is Theatre MAMA's headquarters located?

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Theatre MAMA's main headquarters is located at 1501 Broadway 12th Floor New York, New York 10036 United States. The company has employees across 2 continents, including North AmericaEurope.

What is Theatre MAMA's official website and social media links?

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Theatre MAMA's official website is theatremama.com and has social profiles on LinkedIn.

What is Theatre MAMA's SIC code NAICS code?

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Theatre MAMA's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Theatre MAMA have currently?

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As of February 2026, Theatre MAMA has approximately 43 employees across 2 continents, including North AmericaEurope. Key team members include Executive Creative Director / Co-Founder: T. W. W.Partner: T. S.Director Of Street Team Operations: A. D.. Explore Theatre MAMA's employee directory with LeadIQ.

What industry does Theatre MAMA belong to?

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Theatre MAMA operates in the Advertising Services industry.

What technology does Theatre MAMA use?

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Theatre MAMA's tech stack includes Webpackyepnope.jsChoicesEnvoyPriority HintsPHPBootstrapAdobe Creative Suite.

What is Theatre MAMA's email format?

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Theatre MAMA's email format typically follows the pattern of First@theatremama.com. Find more Theatre MAMA email formats with LeadIQ.

When was Theatre MAMA founded?

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Theatre MAMA was founded in 2005.

Theatre MAMA

Advertising ServicesNew York, United States11-50 Employees

MAMA is a living media agency for the entertainment industry, headquartered in NYC. We have had the good fortune of creating experiential campaigns and stunts in over 70 different markets across the US and Canada, but are perhaps best known for being the #1 street team company in New York. 

Over the past 12 years, MAMA has led creative campaigns for over 20 Broadway shows, Cirque du Soleil's tented, resident, and arena shows, as well as Madison Square Garden Entertainment's Christmas, Spring and Summer Spectaculars.  We have produced Public & PR Stunts for a number of TV networks including NBC, TNT, TruTV, and FOX and we are the first marketing/advertising agency in the world to become 100% Replanted!

Section iconCompany Overview

Headquarters
1501 Broadway 12th Floor New York, New York 10036 United States
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
2005
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $25M$50M

    Theatre MAMA's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Theatre MAMA's revenue is estimated to be in the range of $25M$50M

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