Global reach Leverage StubHub’s expansive international footprint across 90+ countries, 33 languages, and 48 currencies to cross-sell related live experiences, partner services, and premium ticketing solutions to global brands and event organizers seeking broad audience access.

Diverse catalog Target new business by partnering with sports, music, comedy, theater, and festivals categories. The vast catalog and trusted pricing intelligence enable upsell of premium seating, exclusive holds, and dynamic pricing implementations for event organizers and venues.

Tech-enabled Position StubHub's enterprise tech stack (ERP, identity management, analytics, marketing tools) as a value proposition for large sellers and venues seeking streamlined inventory management, omnichannel distribution, and data-driven pricing optimization.

Strategic partnerships Capitalize on expanded distribution through audiences via partnerships (e.g., AudienceView integration with StubHub and viagogo) to propose co-marketing, API-based inventory access, and white-labeled ticketing solutions to ticketing platforms and large-scale clients.

Financial signals Note strong revenue scale and investor activity; use this to approach potential enterprise customers and partners with confidence in StubHub’s market leadership, while tailoring offerings to improve profitability for high-volume sellers and venues through optimized GMS and fee structures.