Insights

Entertainment reach TheatreMAMA has extensive experiential marketing experience across Broadway, Cirque du Soleil, Madison Square Garden and various TV networks, indicating strong opportunities to offer integrated live and experiential campaigns to large entertainment clients and venues.

Regional expansion With campaigns in over 70 markets in the US and Canada, there is potential to upsell multi-market, scalable activation programs for broader productions, tours, or national campaigns requiring consistent brand experiences.

Sustainability edge Being the first marketing agency to become 100% replanted positions theatreMAMA as a sustainability-forward partner, appealing to brands and productions seeking green credentials and eco-conscious experiential activations.

Creative partnerships Strong track record with Broadway shows, Cirque du Soleil, MSG Entertainment, and multiple networks suggests opportunities to cross-sell coaching, stunt coordination, and talent-driven stunts as part of complex campaign roadmaps.

Tech-enabled agility A tech stack featuring Adobe Creative Suite, Squarespace, WordPress, and Google Workspace supports rapid ideation, production, and online presence, enabling quick turnaround for campaigns, proposals, and post-event reporting to clients.

Similar companies to theatreMAMA

theatreMAMA Tech Stack

theatreMAMA uses 8 technology products and services including Adobe Photoshop, Squarespace, WordPress, and more. Explore theatreMAMA's tech stack below.

theatreMAMA's Email Address Formats

theatreMAMA uses at least 1 email format:
theatreMAMA Email FormatsExamplePercentage
First@theatremama.comJohn@theatremama.com
100%

Frequently Asked Questions

What is theatreMAMA's official website and social media links?

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theatreMAMA's official website is theatremama.com and has social profiles on LinkedIn.

How much revenue does theatreMAMA generate?

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As of September 2026, theatreMAMA's annual revenue is estimated to be $25M - $50M.

What is theatreMAMA's SIC code and NAICS code?

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theatreMAMA's SIC code is 8742 - Management Consulting Services and NAICS code is 541613 - Marketing Consulting Services.

How many employees does theatreMAMA have currently?

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As of September 2026, theatreMAMA has approximately 43 employees across 2 continents, including North America and Europe. Key team members include Partner: T. S., Manager: J. M. and Ambassador: I. P. Explore theatreMAMA's employee directory with LeadIQ.

What industry does theatreMAMA belong to?

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theatreMAMA operates in the Advertising Services industry.

What technology does theatreMAMA use?

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theatreMAMA's tech stack includes Adobe Photoshop, Squarespace, WordPress, Squarespace Commerce, Google Workspace, Vimeo, Adobe Creative Suite and X-Content-Type-Options.

What is theatreMAMA's email format?

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theatreMAMA's email format typically follows the pattern of First@theatremama.com. Find more theatreMAMA email formats with LeadIQ.

When was theatreMAMA founded?

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theatreMAMA was founded in 2005.
theatreMAMA logo

theatreMAMA

Advertising ServicesNew York, United States11-50 Employees

theatreMAMA operates as a living media agency serving the entertainment sector, based in New York City. The company develops and executes experiential campaigns and stunts across markets in the United States and Canada, and is commonly described as a prominent street team provider in New York.

In roughly twelve years, it has led creative campaigns for more than twenty Broadway productions, Cirque du Soleil's tented, resident, and arena shows, and Madison Square Garden Entertainment’s seasonal spectacles. It has produced public and PR stunts for several television networks, including NBC, TNT, TruTV, and FOX. It is described as the first marketing/advertising agency in the world to become 100% Replanted.

Section iconCompany Overview

SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
2005
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    theatreMAMA's revenue is estimated to be in the range of $25M - $50M

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