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Global Expansion Opportunities Theory has successfully expanded globally with 221 freestanding stores worldwide, indicating a strong brand presence and potential for further international growth and market penetration.

Strong Omnichannel Presence With the launch of e-commerce in 2010 and collaborative relationships with department and specialty stores, Theory has established a robust omnichannel strategy, presenting opportunities for strategic partnerships and increased sales channels.

Influential Chief Creative Officer The recent hiring of Craig Elimeliah as the chief creative officer brings fresh creative direction to Theory, potentially leading to innovative product offerings and marketing campaigns that can attract new customers and boost sales.

Key Leadership Appointments The appointment of Marco Gentile as CEO for the UK and Europe, along with global chief executive officers Rachel and Jeffrey, signals a strong leadership team driving the company's growth and opening avenues for market expansion and revenue increase in these regions.

Limited Edition Collaborations Theory's collaboration with prinkshop to release a limited edition four-shirt set of graphic tees aimed at empowering women presents a unique sales opportunity to target a specific demographic and capitalize on the growing demand for inclusive and socially conscious fashion.

Similar companies to Theory

Theory Tech Stack

Theory uses 8 technology products and services including AudioEye, Akamai, React, and more. Explore Theory's tech stack below.

AudioEye
Accessibility
Akamai
Content Delivery Network
React
Javascript Frameworks
jQuery UI
Javascript Libraries
Listrak
Marketing Automation
Mautic
Marketing Automation
Yottaa
Tag Management
Facebook
Widgets

Media & News

Theory's Email Address Formats

Theory uses at least 1 format(s):

Theory Email Formats	Example	Percentage
First.Last@theory.com	John.Doe@theory.com	58%
FirstL@theory.com	JohnD@theory.com	32%
FirstLast@theory.com	JohnDoe@theory.com	9%
FLast@theory.com	JDoe@theory.com	1%

Frequently Asked Questions

Where is Theory's headquarters located?

Theory's main headquarters is located at 38 Gansevoort Street New York, NY 10014 US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is Theory's phone number?

You can contact Theory's main corporate office by phone at

+1-212-524-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Theory's stock symbol?

Theory is a publicly traded company; the company's stock symbol is ATHYQ.

What is Theory's official website and social media links?

Theory's official website is theory.com and has social profiles on LinkedIn.

How much revenue does Theory generate?

As of September 2024, Theory's annual revenue reached $750M.

What is Theory's SIC code NAICS code?

Theory's SIC code is 2337 - Women's, Misses', and Juniors' Suits, Skirts, and Coats NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Theory have currently?

As of September 2024, Theory has approximately 1K employees across 6 continents, including North AmericaEuropeAsia. Key team members include COO: K. Y.Chief Operating Officer - Theory Uk/Eu: A. A.Chief Merchant And Chief Creative Officer: J. K.. Explore Theory's employee directory with LeadIQ.

What industry does Theory belong to?

Theory operates in the Retail Apparel and Fashion industry.

What technology does Theory use?

Theory's tech stack includes AudioEyeAkamaiReactjQuery UIListrakMauticYottaaFacebook.

What is Theory's email format?

Theory's email format typically follows the pattern of . Find more Theory email formats with LeadIQ.

When was Theory founded?

Theory was founded in 1997.

Theory

Theory

Retail Apparel and FashionNew York, United States501-1000 Employees

Theory: Defining the New Modern

Founded by Andrew Rosen in 1997, Theory revolutionized the contemporary market with its concept of the urban uniform, a modern edit of elevated essentials.

The Fast Retailing acquisition of Theory in 2004 spurred global expansion of the brand; today, Theory operates 221 freestanding stores worldwide. The launch of e-commerce in 2010 and collaborative relationships with department and specialty stores continue to position Theory as a continually expanding international omnichannel phenomenon.

A leader in Fast Retailing Group's dossier, Theory balances luxury with accessibility in collections with integrity known for their precisely tailored silhouettes and exceptional fabrics.

Theory is an equal opportunity employer and does not discriminate in regards to race, gender, religion, age, national origin, citizenship status, disability, qualified veteran status, marital status, or sexual orientation.

Company Overview

Headquarters: 38 Gansevoort Street New York, NY 10014 US
Phone number: ✕
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+1-212-524-****
Website: theory.com
SIC Code: 2337 - Women's, Misses', and Juniors' Suits, Skirts, and Coats
Stock Symbol: ATHYQ
NAICS Code: 448 - Clothing and Clothing Accessories Stores
Founded: 1997
Employees: 501-1000

Media & News

Funding & Financials

$100M$1B
Theory's revenue is in the range of $100M$1B

Funding & Financials

$100M$1B
Theory's revenue is in the range of $100M$1B

Company Leadership

K. Y.
COO
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A. A.
Chief Operating Officer - Theory Uk/Eu
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J. K.
Chief Merchant And Chief Creative Officer
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M. K.
Vice President Of Business Strategy And International Markets
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A. G.
Vice President Of Product Development
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Employee Directory

J. J. A.
Personal Chauffeur To Founder Co-Ceo
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K. Y.
COO
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M. G.
Ceo Uk And Europe
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M. O.
Cio
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L. S.
Vice President, Global Human Resources
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