Strategic partnerships ThinPrint has active and recent partnerships with players like 10ZiG, indicating openness to co-sell and integrate printing solutions with partner ecosystems. This presents an opportunity to target enterprises using partner hardware/software stacks for cross-sell of enhanced print management and high-availability printing.

High-availability focus Recent launches around high-availability printing for ERP, EMR, and CRM systems suggest strong demand in regulated or mission-critical sectors such as healthcare, finance, and manufacturing. Target organizations with core business systems that require reliable print workflows and uptime commitments.

Cloud-first expansion ThinPrint has expanded cloud Print capabilities (ezeep integration, Cloud Print Server on Azure) alongside on-prem and private cloud options. This positions them well for enterprises moving to or optimizing hybrid cloud environments and remote/virtual desktop deployments.

VDI and DaaS readiness The company emphasizes optimized printing for virtual desktop infrastructure (VDI) and Desktop as a Service (DaaS). This aligns with prospects deploying or evaluating VDI/DaaS, including MSPs and large enterprises with remote workforces seeking scalable, secure printing.

Global reach with channel support Headquartered in Berlin with offices internationally and a network of over 350 channel partners enables rapid local engagement and regional support. This can be leveraged to approach multinational customers requiring consistent print management across sites and diverse device fleets.