Insights

Strategic Partnerships Threshold Enterprises distributes Nutraceuticals and owns Source Naturals and Planetary Herbals, presenting a channel for wholesale opportunities with retailers, healthcare professionals, and natural foods outlets seeking branded wellness lines.

Growth Momentum Historical headcount increases and a revenue range of 100M-250M indicate expansion potential; sales teams can approach Threshold with scalable bulk orders, exclusive SKUs, or co-branded retirement and wellness programs for Santa Cruz and beyond.

Tech Enablement Utilizes iCIMS, Paycom, Salesforce, Shopify, and other platforms, suggesting receptiveness to digital sales onboarding, partner portals, wholesale storefronts, and CRM-driven account management to streamline distributors and retailers.

Brand Portfolio As parent to Source Naturals and Planetary Herbals, there are existing consumer brands with retail pull; opportunities exist for new product extensions, private-label programs, seasonal promotions, and national distribution deals.

Market Position Operating in the natural foods and wellness space with benchmarks against large distributors implies willingness to explore expanded territories, exclusive lines, and performance-based incentives to strengthen competitive differentiation.

Similar companies to Threshold Enterprises

Threshold Enterprises Tech Stack

Threshold Enterprises uses 8 technology products and services including iCIMS, Paycom, Salesforce, and more. Explore Threshold Enterprises's tech stack below.

Threshold Enterprises's Email Address Formats

Threshold Enterprises uses at least 6 email formats:
Threshold Enterprises Email FormatsExamplePercentage
FirstL@thresholdent.comJohnD@thresholdent.com
91%
FirstLa@thresholdent.comJohnDo@thresholdent.com
9%
FirstL@thresholdenterprises.comJohnD@thresholdenterprises.com
89%
First.Last@thresholdenterprises.comJohn.Doe@thresholdenterprises.com
6%
FirstLast@thresholdenterprises.comJohnDoe@thresholdenterprises.com
4%
Last@thresholdenterprises.comDoe@thresholdenterprises.com
1%

Frequently Asked Questions

What is Threshold Enterprises's phone number?

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You can contact Threshold Enterprises's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Threshold Enterprises's official website and social media links?

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Threshold Enterprises's official website is thresholdenterprises.com and has social profiles on LinkedIn.

How much revenue does Threshold Enterprises generate?

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As of August 2026, Threshold Enterprises's annual revenue is estimated to be $100M - $250M.

What is Threshold Enterprises's SIC code and NAICS code?

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Threshold Enterprises's SIC code is 5199 - Nondurable Goods, Not Elsewhere Classified and NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Threshold Enterprises have currently?

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As of August 2026, Threshold Enterprises has approximately 309 employees across 5 continents, including North America, Europe and Africa. Key team members include Chief Operations Officer: A. J., Vice President Financial Solutions: J. N. and President: C. L. Explore Threshold Enterprises's employee directory with LeadIQ.

What industry does Threshold Enterprises belong to?

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Threshold Enterprises operates in the Wellness and Fitness Services industry.

What technology does Threshold Enterprises use?

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Threshold Enterprises's tech stack includes iCIMS, Paycom, Salesforce, Shopify, Google Workspace, Microsoft Dynamics, Cisco and VMware.

What is Threshold Enterprises's email format?

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Threshold Enterprises's email format typically follows the pattern of FirstL@thresholdent.com. Find more Threshold Enterprises email formats with LeadIQ.

When was Threshold Enterprises founded?

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Threshold Enterprises was founded in 1978.
Threshold Enterprises logo

Threshold Enterprises

Wellness and Fitness ServicesCalifornia, United States201-500 Employees

Threshold Enterprises is a mid-sized wholesale distributor in the wellness and fitness services sector, founded in 1978 and based in Scotts Valley, California. The company supplies dietary supplements and health care products to the natural foods trade and to health care professionals. It also operates as the parent company for the Source Naturals and Planetary Herbals brands.

Threshold Enterprises is a notable local employer in Santa Cruz County. In 2019, it announced a U.S. distribution partnership with Trident Brands for Brain Armor.

Section iconCompany Overview

Phone number
SIC Code
5199 - Nondurable Goods, Not Elsewhere Classified
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
1978
Employees
201-500

Section iconFunding & Financials

  • $100M - $250M

    Threshold Enterprises's revenue is estimated to be in the range of $100M - $250M

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