Community Engagement Opportunities TO Live’s mission to connect diverse audiences with local and international artists presents a strong opportunity for brands and organizations seeking meaningful community engagement and sponsorship collaborations at large cultural venues.
Digital Expansion Potential With a tech stack comprising platforms like Squarespace, Mailchimp, and SendGrid, there is potential to offer digital marketing and virtual event solutions to enhance TO Live’s outreach and audience engagement strategies.
Funding and Revenue Growth Generating between $10 million and $25 million, TO Live offers opportunities for partnership in increasing revenue streams through innovative programming, ticket sales, premium experiences, and sponsorships to offset pandemic-related losses.
Diverse Venue Portfolio Managing three iconic theatres in Toronto, TO Live presents partnerships in venue management, event technology, and equipment leasing for concerts, theatrical productions, and community events.
Crisis Recovery Support Given the staff reductions due to industry-wide shutdowns, there is scope to collaborate on workforce development, training, and new programming that can help TO Live recover and expand post-pandemic activities.