Strong Local Presence Tobey & Merrill has a well-established, nearly century-old reputation in the Hampton, New Hampshire community, providing personalized insurance services. This local focus offers an opportunity to present specialized, community-oriented insurance solutions and leverage local trust for cross-selling or expanding to nearby markets.

Recent Merger Activity The company was acquired by Davis & Towle Group in May 2025, indicating a strategic shift and potential integration of broader product offerings. This maneuver opens avenues to introduce advanced insurance products, cross-sell existing services, and explore synergistic financial solutions across the combined client base.

Recognition & Credibility Receiving the Business of the Year award in 2021 underscores Tobey & Merrill's strong community reputation and operational excellence. Highlighting this achievement can help build trust with prospects and serve as a differentiator when proposing premium insurance products or consulting services.

Financial Capacity With annual revenues between 25 and 50 million dollars, Tobey & Merrill demonstrates solid financial health, signaling the company’s ability to invest in new initiatives, technology upgrades, or expanded coverage options, creating opportunities to introduce innovative insurance solutions.

Technology & Service Delivery Utilizing a modern tech stack including Microsoft 365, OpenResty, and Nginx, the company is positioned for efficient digital engagement. This technological foundation can facilitate targeted marketing campaigns, streamline onboarding processes, and enable integration of new digital insurance services, supporting sales expansion.